Health :Hypnotising Clients With Your Marketing Message


By William T Batten

I remember when I first learned digital marketing and copywriting. When I began, I was so excited. With my hypnosis skills, surely that would give me an advantage in this field. Even without being overtly hypnotic, I would understand how to captivate people better than some mere marketer.

Surely...

I have to say that good copywriting oozes hypnosis. They don't usually call it that. Many of them would hotly deny using hypnotic principles if you asked them. But marketing and hypnosis are both forms of applied psychology. The advantage marketers have is that income correlates with skill. In other words, if you want to be rich, you have to be good.

All marketers should study hypnosis, and vice versa. The principles support each other very well.

That can be a project for later, though. The good news with this is that, as a hypnotist, you already know enough about marketing. You can win clients and secure your business without learning new skills (though you will need to apply those skills in new ways).

There's no better place to start than your website's homepage. Your homepage is your one chance to impress people. Most people will spend a few seconds or less glancing at your page. You want to make it obvious - painfully, undeniably obvious - that you are right for them.

The main thing is to state the benefits in a unique way. Potential clients are looking at your page because they have a problem. If you can solve it, it's your ethical obligation to convince them of this. And you want to stand out from everyone else they're flicking through. What makes you special? What makes you better than everyone else?

Let's say that your homepage says this. Then what?

Well, there's nothing that says you can't keep it short.

But if you want to really hook clients in...

Well, treat their reluctance as like any other problem you'd solve and apply your hypnotism to it. I don't know if you know the PCAT terminology, but you do know the process. It's a formula for identifying and resolving issues.

P stands for Parameters. State the problem in clear, evocative terms. Or describe the benefits your clients enjoy. Make your clients leap from their chairs, saying "yes! That's me!"

C is Critical Factor Bypass. Tell a (relevant) story or ask the reader to imagine their better life.

A is for Access Resources. Make them feel good. Convince them that they can change. Activate their hope and determination.

T stands for Transform/Test. Give a clear and easy call-to-action. The right client is fired up at this point, so let them act on it now.

In studying marketing, I've seen dozens of formulas for putting together a sales message. I've never seen the PCAT formula as such, but other formulas follow the same lines. The principles of hypnosis and marketing are really the principles of psychology. It's little wonder that they align so well.

As with hypnosis, a marketing trance is fragile. The wrong word or phrase can derail everything. The PCAT formula gives you enough guidance to put together a solid sales message. If you want a stellar one, then hire a professional who understands your business:

   https://battenandking.com/

ComputersandTechnology :Here's How Your CRM Software Can Help Convert Leads


By Soni Ambesh

Customer relationship management is an important business strategy to drive sales growth in the long run. CRM technology is one of the best ways to convert leads, as it brings together sales, marketing and customer support efforts. But, simply purchasing CRM software isn't enough. You need to deploy your CRM strategy smartly across the company. The management team and employees need to work together and get the most out of the CRM implementation.

The alignment of sales and marketing can further help in driving higher customer retention. With the use of CRM software, these two teams can have shared metrics and goals to streamline lead nurturing and evaluation processes. A CRM software helps companies manage customer interactions throughout the lead cycle, convert leads, nurture sales and enhance customer retention.

By improving communication between teams to providing deeper insights, CRM software helps in achieving the alignment successfully. A well-designed CRM software can help businesses boost lead conversion and customer retention processes. It tracks prospects and the opportunity of sale to eliminate errors throughout the lead cycle. The challenge of data duplication can also be dealt successfully with CRM software.

Here's how CRM software is transforming the process of lead generation.

� Improve Relationships with Your Prospects

The most important way to achieve customer satisfaction is to focus on their needs and offer them the service beyond expectations. Only by implementing CRM solution, you can ensure consistent interaction with prospects and achieve optimized results. This software can help you find out who subscribed to the newsletter and followed you on social platforms. With the help of CRM software, the marketing team of any organization can send customized emails to interested prospects and keep the conversation going. Further, tracking the web behaviour pattern of prospects becomes easier, and marketing strategies can be adjusted accordingly.

� Collect Important Lead-Related Info

With the use of CRM software, users can collect data related to lead generation from different sources. Lead-relevant data from different sources like manual entries, websites, social networks, surveys and referrals can be managed at a single location. Moreover, CRM tools avoid clutter by removing redundant data from the list.

Leads can be further analysed to understand every lead based on their purchase pattern and buying behaviour, location, niche, and so on. With this information at disposal, companies can modify their sales and advertising strategies to get desired results.

� Facilitate Lead Qualification

Sales and marketing professionals often commit the mistake of giving undue attention to unqualified leads. Why direct all your sales efforts towards someone who is not going to purchase your product? Fortunately, CRM tools can help in figuring out qualified leads and moving them up on the sales pipeline. CRM solutions provide different lead qualification parameters, such as open rate, click rate, content downloaded on the website and requests for demo/ trials.

CRM software not only helps in lead generation, but also promotes lead nurturing. This software can prove to be a powerful ally in lead conversion by tracking and managing every interim process.

� Automate Your Data Entry Process

With the use of CRM data, corporate leaders can design sales strategies and set sales metrics. It further helps in generation of reports and forecasts in error-free manner. In addition, you can save time and effort of sales reps, who don't have to enter data manually. Data input and other mundane tasks performed by sales reps can be automated, helping them focus on nurturing leads and achieving higher conversions. The sales staff can focus on conversion and sales, without worrying much about lead database management.

� Optimize Your Sales Process

Follow-ups, demo calls and meeting data schedules often give sales reps hard times. When managing all these activities manually, chances of errors are also quite high. To avoid errors and ensure that sales reps never miss a conversion opportunity, organizations often go for CRM software. CRM solutions support marketing automation, contact management and sales tracking to streamline different processes. Further, CRM help in creation of customized email templates and lead generation campaigns. This way, different prospects can be targeted in a customized manner for higher sales conversions.

The benefits of CRM tools can go on. Every thriving business needs to invest in CRM software to make the process of sales and marketing result oriented.

Techjockey is an online platform that helps start-ups, SMEs and enterprises discover different types of business software depending upon their organizational needs. The author of this article recommends Techjockey to choose, compare and buy top business software solutions. Contact Today at  ambeshsoni@techjockey.com

Software :How Blockchain Works


By Richard Peck

Blockchain is a piece of software designed to create decentralized databases.

The system is entirely "open source", meaning that anyone is able to view, edit and propose changes to its underlying code base.

Whilst it has become increasingly popular thanks to Bitcoin's growth - it's actually been around since 2008, making it around a decade old (ancient in computing terms).

The most important point about "blockchain" is that it was designed to create applications that don't require a central data processing service. This means that if you're using a system build on top of it (namely Bitcoin) - your data will be stored on 1,000's of "independent" servers around the world (not owned by any central service).

The way the service works is by creating a "ledger". This ledger allows users to create "transactions" with each other - having the contents of those transactions stored in new "blocks" of each "blockchain" database.

Depending on the application creating the transactions, they should be encrypted with different algorithms. Because this encryption uses cryptography to "scramble" the data stored in each new "block", the term "crypto" describes the process of cryptographically securing any new blockchain data that an application may create.

To fully understand how it works, you must appreciate that "blockchain" is not new technology - it just uses technology in a slightly different way. The core of it is a data graph known as "merkle trees". Merkle trees are essentially ways for computer systems to store chronologically ordered "versions" of a data-set, allowing them to manage continual upgrades to that data.

The reason this is important is because current "data" systems are what could be described as "2D" - meaning they don't have any way to track updates to the core dataset. The data is basically kept entirely as it is - with any updates applied directly to it. Whilst there's nothing wrong with this, it does pose a problem in that it means that data either has to be updated manually, or his very difficult to update.

The solution that "blockchain" provides is essentially the creation of "versions" of the data. Each "block" added to a "chain" (a "chain" being a database) gives a list of new transactions for that data. This means that if you're able to tie this functionality into a system which facilitates the transaction of data between two or more users (messaging etc), you'll be able to create an entirely independent system.

This is what we've seen with the likes of Bitcoin. Contrary to popular belief, Bitcoin isn't a "currency" in itself; it's a public ledger of financial transactions.

This public ledger is encrypted so that only the participants in the transactions are able to see/edit the data (hence the name "crypto")... but more so, the fact that the data is stored-on, and processed-by 1,000's of servers around the world means the service can operate independently of any banks (its main draw).

Obviously, problems with Bitcoin's underlying idea etc aside, the underpin of the service is that it's basically a system that works across a network of processing machines (called "miners"). These are all running the "blockchain" software - and work to "compile" new transactions into "blocks" that keeps the Bitcoin database as up to date as possible.

Whilst many people have blindly pledged support for blockchain, it's actually got a number of vulnerabilities - most notably that it relies almost entirely on the encryption algorithms employed by its various applications. If one of these algorithms fails, or users are compromised in any way, the entire "blockchain" infrastructure could suffer as a result.

Software :Innovative Dairy Farming Models for Improved Sustainability


By Ritesh Sutaria

If you own a dairy farm, you probably know the amount of hard work that goes into tackling your herd and at the same time, keep a check on their health. Herd management is essentially important especially if it is your primary source of income. Owning a dairy farm is not an easy task. You probably spend hours and dedicate nearly all your time on the farm looking after your herd, feeding the cows with vital nutrients, milking their milk, detecting when they are in heat, and putting them on medication in case they have caught some disease. But how nice and easy it would be if you can still do this by not necessarily being on the farm? Or more precisely, monitor your herd's activities using an app that receives notifications to alert you about their movement, when they are in heat or when they need your attention while they've fallen sick. The contemporary techniques of farming have made it easy to efficiently manage your herd using ultra-modern technology that are rather reliable and accurate than the traditional practices of dairy farming. Earlier, there were chances you could miss out when your cow has come into heat and again wait for 21 days to detect one. This resulted in delayed pregnancy cycle of your cow and losing opportunities to increase your herd size causing a decline in the overall farm output and profit. Every cow has distinct needs and requires individual attention which ought to be fulfilled at a proper time regardless of you being on or off from the farm. And to your rescue, there are many avant-garde techniques available today that allow you to efficiently manage your herd, track their movements, and take corrective actions at just the appropriate times; all leading to a doubled farm output!

Concept of Connected Cows

Many companies have acquired the idea of connected cows and blend it with the concept of Internet of Things (IoT). The goal is to design cow wearable that would let you monitor your cows using an app in your hand which refurbishes the notion of on-premise dairy farming. These cow wearables are available in forms like necklace tags or pedometers that come with motion sensors and microphone. These sensors monitor herd activity and rumination levels. An application is connected with the sensors that can work both on-site and in the cloud. The system alerts the user on any suspicious, increased activity which often means the cow is either in heat or health problem. Also, there is a smart pill that remains in the cow's belly for a lifetime which measures core temperature, respiration and heart rate, stomach-contraction rate, rumination level, and so forth. The system collects data from the sensors and wirelessly transmits the data to mobile application giving dairy farmers access to the data on cows' heat cycles and health at any time from any place. This helps farmers segregate cows to track down and analyze their individual history, prepare reports and make better decisions on herd management by monitoring their well-being all through the day. The provision of warning indicators through this system has helped farmers spot the cows having a prolonged calving or an arduous labor in the midst of the night and save them at the right time.

What the Future Holds

The idea of connected cows enables farmers to be more productive, augment their operations and take better care of their herd which altogether proves crucial to the future of the dairy industry. The young farmers desire for technology solutions that could make their work easy and more profitable at the same time. They would have forgone the dairy business had the technology not been available. They want something that keeps them connected to the dairy farm even while being away. For the younger generation taking over the age-old family farms today, the accessibility to ample technology solutions has been an aid to do more in little time. The ability to monitor the cows remotely and availability of plenty of information on a smartphone has done away with the compulsion of being on the farm. The younger generation surely has an edge that the older one never had which is a great thing.

What practices do you follow at your dairy farm to curb mastitis? Or you're looking for a   dairy farm management software to help you monitor your cows? Subscribe to our blog to gain more information or contact us today to learn more about our products!

How to Become a CompTIA Security+ Certified


By Christy Melnick

This vendor-neutral certification is popular among IT enthusiasts who have some prior experience in IT administration and want to shift their focus to security. Mobile devices and cloud computing have changed the way that business is done. Hence, with the massive amount of data transmitted on networks, security has become an essential part of any organization. This certification validates the skill-set required to make the data flow safer and deter hackers.

Objectives of CompTIA Security+ Certification

The primary objective of this certification is to validate that the student is proficient in security measures to be adopted to deter network attacks. The exam aims to confirm that the examinee has adequate information about the following fields:

Competence in Network Security

Proficiency in Cryptography

Knowledge of identity management and access control

Ability to detect threat and vulnerabilities

Ability to secure application, data and host information

Ability to create the infrastructure to cater to security breaches

Ability to anticipate security risks and guard against them

Ability to react to security breaches

Syllabus of the CompTIA Security+ Certification

Before a candidate starts the preparation of the CompTIA Security+ exam, it is expected that the candidate is well versed in aspects of IT administration with a great focus on security. It is also expected that the candidate has a broad knowledge of the implementation of security measures. An inherent interest in the field of Network Security is an added advantage that lets candidates obtain the certification with ease.

Scope and Benefits of the CompTIA Security+ certification

Data networks are becoming more important each passing day. They are the backbone of all kinds of companies around the world. A person equipped with the knowledge of network security and with a certification in CompTIA Security+ certification will be able to secure these data networks and mitigate possible risk. There are following benefits of obtaining certification;

1. Globally recognized

This certification is a well-known in over 147 countries around the world. Once a candidate obtains the certification, he/she is capable of getting career opportunities related to IT security across the globe.

2. Earning potential

The earning potential associated with the CompTIA N+ is varied. Security Specialists, Administrators, and Security Managers are more in need today than ever before.

3. Vendor-neutral

This certification is a vendor-neutral certification which allows one to understand the basic concepts behind IT security without being tied to one specific brand. Obtaining this certification means that a person can work with a variety of software, hardware, and network configurations. This enables you to use your expertise in the security industry without being tied to a specific brand or network architecture.

4. Industry supported

The Security+ examination, its syllabus and examination questions are developed and maintained by experts in the field of IT security. The content of the syllabus is presented after in-depth survey feedback and contributions from a massive number of industries. Hence, having the certification means that the candidate is recognized as someone who can work in most industries.

Job roles after CompTIA Security+ certification

There are a considerable number of job opportunities available after the completion of the CompTIA Security+ certification. The job opportunities available are:

Network Administrator

Systems Administrator

Security consultant

Security Specialist

Security Architect

Information Assurance Technician

Security Manager

Security Engineer

For more details:   https://www.certificationgenie.com/comptia-certification-exam-preparation

SelfImprovement :How to Think Critically to Dissolve Your Problems


By Rosina S Khan

Suppose you are in the face of a difficult situation. You need to think critically covering all sides in order to take action and make the situation better. How are you able to do this? Read on to find out.

Here is a list of scenarios:

Scenario 1

You are in a huge debt. You are going crazy. How do you deal with it? Immediately carry out a side income online from the comfort of your home in addition to the day job you hold. Ask yourself the following questions:

Is the side income enough to pay off bills?

How can you save money from your day job?

How did you fall into scarcity? Did you loan out too much to people? It's time for good budgeting.

Cut off costs from all sources and go for cheaper but healthy brands of food as well as clothing. You don't have to buy super expensive ones. As you start saving a little, keep a little for yourself and use the rest to pay off debts gradually.

You grew from this lesson. Never let yourself into a debt like this again.

Scenario 2

Suppose you are at the university level in an undergraduate program. You have failed in a course twice; the third time you fail, you will have to drop the semester. How do you deal with such a situation? Ask yourself the following questions:

Are you reading the right material? If yes, in what depth?

Do you have a lack of the concepts? Can you reach out for help?

Are you partying and dancing too much, neglecting your studies? It's time to cut that off and put more focus on your studies.

Do you have a disability? Is it causing you to lag behind? Ask the right professional to seek help.

Scenario 3

Your son is shifting you from his home to an old home. You are rather unhappy about it. When you reach there, you like nothing about the place. How do you think wisely and critically now to feel better? Ask yourself:

Can I make friends with the people here and pass time elegantly?

Can I behave better with the home caterers?

Can I play my harmonica and have fun here?

Do I have a good place to sleep?

How can I change things better for myself here now that I have left my son's home for good?

Scenario 4

You are a bachelor guy working at a reputable company. However, you haven't come across your soul mate yet. You have tried online possibilities and matchmakers. None of that worked. So how can you think critically to solve your problem? Ask yourself:

Will I make up my mind for my cousin Alicia? I am not getting much of anyone else.

Should I set a high standard and still wait for the right lady to seek me out?

How else can I approach my problem? Do I ask somebody's help or can I manage on my own?

Do I start dating and enter the dating world? Well, that should give you the edge.

Summing up, I presented here four scenarios and how you can think critically by asking good, positive-oriented questions. That really helps, you know. You can try this technique for any other problem you may be facing and smile it away, dissolving it and taking the right steps.

Rosina S Khan has authored this article. For a wealth of free resources based on stunning fiction stories, amazing self-help eBooks, commendable articles, quality scholar papers and valuable blogs, all authored by her, and much more, visit: http://rosinaskhan.weebly.com. You will be glad that you did.

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Health :Ayurveda Management of Mental Disease


By Dr. Helen Mary Thomas D.C

When the nervous system, digestive system and immune system is out of balance the tissues become out of balance which makes the mind-body weak and ineffective. This makes treatment necessary.

In general, Ayurveda defines restoration of balance as methods that relieves the diseases and renew balance.

Ayurveda uses a specific method of examination to identify how the mental disease is expressing itself in each body type. Based on the findings of the examination diet, lifestyle, herbal recommendations, pancha karma, yoga, meditation, breathing exercises, balancing of the chakras. Psychological work up and therapy is also required.

Individual management approaches for bodies based on whether the body exhibits characteristics of a fast, medium or slow basal metabolic rate are designed.

All detoxification begins with preparation (purva karma) which is daily oil massage and sweating. Ayurveda says this is absolutely necessary for preparing the body for the ultimate detoxification program..

In my office I use a seven-day program. Once we have completed the detoxification then we recommend whole plant foods as per body type,season and age.

Recent nutritional research identified human neurotransmitter in plants. Ayurveda recommended certain foods for mental and emotional well-being. Serotonin, melatonin and tryptophan have been found in plants. Research has shown for examples almonds, bananas and tomatoes are high in serotonin. Cranberries and tart cherries increase melatonin to induce sleep.

Foods are powerful medicines that are overlooked and under estimated. It may be difficult to slow down to appreciate the medicinal value of let's say an apple. Even though double-blind randomized studies, the gold standard in research proves an apple a day increases longevity it is easy to forget and take a supplement. It is the market branding reality we are all caught in today.

Mental disease management has become a psychological centered approach in institutions. This is understandable. We also have decades of nutritional research that proves what you eat directly affects your mental balance. Now that we have discovered the human neurotransmitters in foods we must chose these foods according to our body type, age and season that support our special individual physical and mental make-up.

Ayurveda specializes in a food model system and can be integrated in modern research to guide us to proven choices as to our unique emotional and nutritional needs.

Before we start eating specific foods according to body type we must detoxify our bodies every Spring according to Ayurveda.

Taking in to consideration someone with a chronic mental disease cannot do this for themselves, help is needed. We must first change our thinking and work together to help ourselves stay balanced so we can help others.

To learn more take my 10 week Basic Ayurveda Online Course classes are recorded so can come in any time. Live Questions and Answer period every class. Click Here: http://www.grnewsletters.com/archive/thomasgeneral/Learn-Live-With-Me-Tomorrow-Night-559249205.html?source=email&service=twitter&u=yU3j&s=BTHZgN

Alternative :Essential Oils: The Health Benefits


By Benjamin Donaldson

Essential Oils Aromatherapy and Natural Healing

According to the World Health Organization, approximately three hundred million people suffer from stress and depression as of February 2017. Depression is seen as the leading cause of disability worldwide and there are no signs of the epidemic subsiding. These people are dependent on antibiotics, anti-depressants and a range of other drug programs to manage their specific condition. While these forms of medication help to effectively numb and negate issues such as depression and stress short term they do not delve deeper into the causes of apparent symptoms. There are however other forms of therapy and healing which have shown positive results for a number of disorders, allergies and physical ailments. These methods also do not have detrimental side effects which western medication programs often experience. Most common of all being addiction and dependence. I'm talking about Essential Oils. It might interest you to know that Aromatherapy and Essential Oils can greatly reduce numerous illnesses such as depression, anxiety, and stress levels as well as the flu, Hay fever and cuts and bruises by correctly applying the right techniques. Popular examples of Essential Oils include tea tree oil, frankincense, geranium, and lavender, among others.

Aromatherapy is the use of aromatic Essential Oils as a remedy for various common illnesses. Scientists have debated since time immemorial about the place of Essential Oils in the field of medicine. Some argue that they should be used as a form of treatment, while others view it as a supplement to conventional medicine. All these angles have been explored in bringing about homeopathic remedies.

Essential Oils are sometimes considered better cures in comparison to conventional medicine because they naturally restore the healthy state of the body. This is through regulating the blood pressure, enzyme activity, and the energy within the bodily systems. There are many more benefits, which cater to curing various common ailments. In addition to this, these oils can be mixed to form blends that cater to a wider range of ailments in comparison to the effect of using one oil. They work to strengthen the immune system in order to help the body fight disease on its own without the introduction of foreign substances in the body.

Common ailments include

• Allergies

• Nausea

• Anxiety

• Depression

• Sinuses

• Sleep issues

• Stomach issues

Some of these ailments have one remedy such as rheumatoid arthritis, sore throat, hay fever, flu, and even natural healing. On the other hand, others have more than one natural remedy such as the essential oil blends. For example, the next time you feel a cold coming on try the Eucalyptus chest rub remedy. This amazing natural oil is potent in intensity and forces your airways to open up while soothing the chest.

Just like anything else the storage use and application of Essential Oils requires some knowledge. There are various types of equipment and tools for storage and usage, such as reference books, bottles and vials, cases, inhalers, syringes, blenders, atomizer, droppers, and even diffusers, among others. Having said that it is really easy to get started with Essential Oils the most important thing is a reference book or a basic guide. As you progress it may be productive to start investing in equipment, recipes and a wider range of oils. Some things to think about are:

• Learning the basics of Essential Oils before making a purchase. This is with respect to the benefits and effectiveness of the oil and also how they work on the body.

• Learning about your specific ailment to make sure that the oil or therapy you want to try will fit the purpose.

• Where to start? How many Oils to start with and which ones?

• Exploring and expanding your options after you get positive results from the use of your basic essential oils.

• Is it really necessary to purchase tools and equipment to get started with Essential Oils?

Many cures to common ailments consist of just one oil. For example, Headaches and migraines can be soothed by gently rubbing lavender or peppermint oil onto the temples and back of the neck. However it is important to learn about dosages as too much of an Essential Oil could actually increase the symptoms of your Ailment. If you suffer from migraines or headaches why not experiment with lavender or peppermint oil and go from there.

If you would like to learn more about the basics of Essential Oils why not check out this eBook on Amazon. It is FREE from 29.03 until 02.04.2018. Included are also 50 remedies common ailments.
  https://www.amazon.com/Essential-Oils-Beginners-Aromatherapy-Natural-ebook/dp/B07BLRNPNV/

Sports :The Theory of Petrol Head


By Riasat Noor

There is no point in driving a fast car slow as there is (almost) no point in driving an F1 in a racetrack asphalt. This is the 101 of driving a road illegal fancy machine in a straight line without using any maneuvering driving skill. Rather, the ridiculous speed at the race pit cracks the nervous system of most of the racers. This is the strutting catwalk of a nervous fashion diva in the weirdest dress who can never use it in other forms let alone in the street!

Formula One is the science at its best and a product of mad professors and genius engineers at whitewashed labs. It is the showdown of expensive engineering marvels of automobile industry, where the only fun lies in enduring frequent lateral 5G force in multiple left and right-hand turns. Any steel-nerve noob with 10-2 clocking can clutch a V8 or V10 in a drag race and beat a quarter mile, unless he blows off his piston by throttling to the redline! If speed and automotive engineering were everything in racing, then hyper cars and Bloodhound SSCs would rule the racetrack.

The real fun lies in the spec class/performance series. Only a veteran driver takes a stock or tuned car and master the art of driving formats - NASCAR, Rallycross, Gymkhana, and Le Mans.

NASCAR is the racing series that runs in highly-banked race tracks. The drivers require pure breed of driving skill and run their stock cars at 200 mph constantly to the left at 2G force - resulting the NASCAR chassis literally bent to the left thanks to the intense centrifugal force. Rallycross takes specially built road-legal cars that run in a point-to-point direction - unlike the F1's circuit format. The NASCARs and Rally sports do not use any laptops or telemetry. Like the F1, the Rally drivers do not have the technological luxury to tune their cars on the go.

Gymkhana is time and/or speed event and all about acceleration, braking, drifting, which is essentially a first and second gear play. It takes hand braking, drifting and sliding, left-foot braking, and grip driving and most importantly strong mental concentration to master the gymkhana.

Dubbed as the "Grand Prix of Endurance and Efficiency", the 24 hours of Le Mans is the epitome of driving endurance. It is a mix of closed roadways and racing tracks, where the drivers have to sustain maximum speed at the expense of running 24 hours without having any engine failure. This prestigious driving format takes brutal submission to endurance, flawless mechanical design and automobile innovation that requires cars that last long on the tracks and spend the least time in the pits.

These racing formats started at the same time but took different paths. Rally sports and NASCARs began with moonshiners running loops around mud and gravels, and the F1 with rich playboys and their fancy race machines in clean circuits. Still today, it was simply the race of cheap vs. elite, dogs versus hors d'oeuvres. Only Gymkhana events started with riding horse long before speed cars were invented - incorporating pylons and obstacles to exhibit horsemanship. The Le Mans on the other side, took more prestigious and well-grounded path - starting with the most reliable GT cars that can stretch performance, endurance and speed at the same time.

All of these racing types need spec matched to racing art, and performance complemented by years of endurance and driving skill set that no racing school/simulator can teach. Mastering the heel-toe downshifting at the hairpin and chicane, and delving into the symphonies created in between the clutch shifting and crankshaft banging - it's all in the non F1 play. No wonder F1 drivers retire and join the rally sports and derby leagues!

F1 is the eternal mojo to those who see it just as a sport. Autosmiths know it is just the portal to the real racing.

Enviromental :Changing Thought on a Changing Climate


By Kenlea R Barnes

"Did you hear about what the WMO discussed today," my friend asks me over the phone during one of our late-night conversations. I suppose my silence caught his attention as he began to roughly explain how national leaders had come together in Switzerland to discuss global warming. Immediately, I stopped him and said, "oh, you're one of those people huh?" Little did I know that soon I too would become "one of those," after countless hours of research. Throughout the years, the topic of climate change has been a controversial conversation in American society. Facts have proven that global warming is increasing, but a lack of apathy from American citizens is continuing to show exactly what its affect could be for future generations. Until a sense of accountability is placed upon the individuals in American society to take back the protection of our planet, the rise of global warming will continue.

There are thirty-two cards, twenty-two streets, four railroads, two utilities, a pair of six-sided dice, thirty-two houses, twelve hotels, eight game pieces and a total of 15,140 dollars included in the game of Monopoly. As players, we are represented by our token of choice that is moved around the Monopoly edge by the roll of two six-sided dice we throw. The object of the game is to become the "wealthiest" player through buying and renting property. While most of the time this "family-friendly" board game is a pure form of enjoyment, I would like for you to take the wheelbarrow or car, whichever token is your favorite, and imagine yourself in the game instead. You start out with 1500 dollars and begin your way down the boardwalk, the only difference is, the game has already begun; you are simply another piece in someone's game. The rush of excitement takes over and you are scrambling for the property that is left. Suddenly, you land on private property and the fees accumulate. Somehow you end up in jail, and when you finally become free, there is nothing else to buy and people have bought your property, you now have no choice but to continue on this "boardwalk" that you call life. How did this happen? You had money, you had knowledge, you were informed on your surroundings, but during that initial rush, one vital piece to the game was forgotten; you were not in control of your moves and now you will forever be ran by big business.

A few months ago, I had the honor of meeting the head of Nasa Science, Thomas Zurbuchen, and many other intellectually intimidating men that a nerd could only dream of meeting by chance. As I began to ease-drop into a conversation that deserved to be a Ted-Talk instead of casual dinner conversation, I finally placed my Italian bread down and tapped Hal Levinson on the shoulder. Shaking, I tried my best to at least sound somewhat intelligent while asking about his thoughts on climate change and how me, a girl from a Baptist-small town, could convince others around me that it is an issue that we have attempt to solve. Dr. Levinson began his comments on how particularly rural areas should be concerned because of the heating of the planet ultimately results in the heating of soil, making the production for agriculture very slim for future generations. Worried that I was interrupting their celebration dinner, I politely thanked him for his time and turned back around with my heart beating out of my chest. After fifteen minutes, with a mouthful of spinach tortellini, I felt a tap on my shoulder. I turned around, again literally about to fall out of chair, as Dr. Levinson introduced me to Dr. Zurbuchen. They both began to ask my opinion of what I believe global warming is and my thoughts. After the initial nerves faded away, I sat in awe of what was happening. There I sat with the head of Nasa science and the man conducting the Lucy mission, discussing a matter that I once did not believe in. They told me that global warming is an issue to remain curious about and to hopefully one day find a way to stop it because scientists themselves do not fully understand it. After my discussion, I eagerly called almost every person I knew to express my excitement about my encounter and what we conversed about and the overall question that I was asked in return was, "of all the things you could've talked about, you discussed global warming?"

For several years, the topic of global warming has caused heated debates over its affects and even its existence, especially in America. Ironically, America is one of the leading countries that contributes to increased climate change from human involvement, but political activists, global elites, and the American people, stress that it is either not an issue or they simply do not care. A major problem with the topic of global warming is that many do not fully understand what it is and how it became such a contentious topic in society. Beginning in 1896, a Swedish scientist, Svante Arrhenius, published his idea of the "greenhouse effect," an idea that is taught in almost every junior high science class. Arrhenius, discussed on the how the human increasing production use of fossil fuels, such as coal, oil and natural gas, would eventually lead to the rise in Earth's temperature, but with as a "striving, top-dog nation" wouldn't it be ridiculous for America to place regulations on an energy source that was creating a boom in their economy? Between the time of 1930 to the 1960s scientists had proven that gas emissions had caused a rise in the earth's temperature each year. When the 1970s came to be, environmentalists began to see the real effects of climate change and attempted to raise public awareness about the topic. American business and individuals that opposed governmental regulations began to falsify scientific reports to "prove" to the public that there was no problem (Weart, 2012, para. 3-14). Never had global warming been a matter of if it existed or if it didn't, until the capital of certain American individuals had the chance of being lost. The reason why a majority of American society believe that it is a "hoax" is due to the fact that that perception has been implanted in our culture for decades.

I want you to think back to your place in the monopoly game. How it made you feel to know that there was nothing you could do to stop the game from moving on, regardless if you had property or not. That no matter what that "monopoly" is going to win. Now let's take that perspective into real like scenarios. Big business has more control over society than we will ever know, specifically its contribution to the doubts that are held about climate change. In the sixth video of his series, Peak Oil and Climate Change, linguist, philosopher, political activist, and professor at MIT, Dr. Noam Chomsky, addresses "How Climate Change Became a Liberal Hoax." As in the history I stated before, corporations in the 1970s, took it upon themselves to conjure up their own findings of climate change to refute evidence that was provided on global warming. Chomsky, relates this back to present day America. He states how are distrust in politicians, banks, the public, ultimately leads us to distrust scientists as well, leaving climate change as a "liberal hoax" (Chomsky, 2011, The Nation). In America, we have yet to see, or just ignore, the affects it is having around the world. The small beach towns in India having to be evacuated because of extreme flooding, a result of higher ocean levels. The melting of the glaciers in Antarctica, the Amazon forests oxygen levels decreasing yearly. Even matters in our country. The National Glacier Park in Montana that started out with 150 glaciers is now down to twenty-four and its wildlife has decreased drastically. Is it all just happening by chance? Are "liberals" so enthused to "suck up" the nation that they are causing the extreme droughts, wildfires, weather patterns, floods, natural disasters that happen yearly in America? Big business has manipulated society deep enough that we do not even realize that it is happening.

The dice has been rolled and you are granted the opportunity to move three spaces. When you land, your eyes are drawn to the ginormous question mark looking back. You have been given a "chance." With this "chance" you have the ability to continue to let this game determine your every move, or the opportunity to take back control. Throughout our lives, we all have the thought of "someday I am going to change the world," but eventually that dream turns into an idea that never came to be because society told us it was impossible to accomplish. Global Warming is an issue that is hard to understand, "irrelevant" to most, and a major problem to confront due to our lack of understanding of the matter. Since before our generation it has been descaled by politicians and elites, trickling down into our society. As America remains one of the top nations worldwide, it is American individual's responsibility to take control over the process of the transfer to renewable energy. As Chomsky discusses in his interview, America is the world's most powerful nation as of now. Other countries aspire to be like the United States, most of the time, and its ability to influence the world around it (Chomsky, 2011, The Nation). There were several attempts for America to work its way into the main sources of renewable energy, wind, solar, and hydroelectric, by stimulating competition in the economy, that drew the attention of big business by the Obama administration. Living in a capitalist society, the need for competition is infused into us from an early age. Sadly, much of it relates back to constantly grasping for more money and power, leaving no regard for who or what it is affecting. We spend hours scrolling through our news feeds, filtering our pictures, buying the rights clothes or car, but we cannot take the time to learn about what is happening directly to us in our environment.

We live in an egotistic society, so we must go about this solution relating it back to each and everyone one of us. A single 1MW wind turbine has enough power to provide electricity to at least 225 homes. The Environmental Projection Agency studies have proven that just a thirty-three percent switch to renewable energy, will benefit each American individual by 243 dollars in their pockets from their electricity bill alone (Ryor & Tawney, 2014, para. 2-6). While that may not seem like much, also take into consideration what all products are made from fossil fuels, primarily oil; clothing, tires, sporting goods, eyeglasses, paint, roofing, perfumes, hair accessories, toilets, and the list could continue. If the demand for fossil fuels, in regard to electricity and fuel, went down then the price of oil based products would in return be reduced drastically due to availability of it. As of now the demand for fossil fuels is at an all-time high and only bound to increase with the recent implements of governmental administration. What American individuals do not realize, is that millions of our dollars go directly into the pockets of very few individuals at our expense and the planets. Many solutions to this are the usual, public transportation, recycling, turning off and unplugging devices that require electricity, using less water, etc., which do help, but will never completely solve the issue unless you involve the corporations that are primarily responsible for global warming.

Although big business does control many of our resources, we also have the "chance" to contribute greatly to this solution. For now, government grants are in place for individuals willing to start-up renewable energy projects. By creating a spark in the energy market, competition will arise, resulting in an overflowing availability of renewable sources for our society. Besides just individuals, big business has recently plunged its way into renewable energy as well. The two leading oil companies, Shell and Exxon, have announced the beginning of their "series of green investments." With this, "Exxon will invest over 500 million a year into renewables" and "Shell will start with 200 million in acquisitions" (Maclister, 2016, para. 1-10). While big business, due to their capital, has the advantage of the energy market, individuals still have the opportunity to establish more of a competitive market and need to take advantage of that. When renewable energy is put into place and is shown to American society, not only the economic benefits it will produce, but also the reduction of emissions has on our planet, people will have no way of denying our involvement to climate change. American public will be promoting wind, solar, hydro, and the multitude of other energy alternatives because of its profit, but also will be creating environmental awareness without even realizing it. Americans have a duty to ourselves, the world, generations to come, to save our natural wonders, food sources, control, science, the economy, and ultimately the lives of those around us. Imagine what the world would be like if the generations before us said, "it will not directly affect me, so why care?" There would be no industrialized agriculture to feed our over-populated world, no form of transportation to receive the mass products that we "need" in today's culture, or let alone a way to take a "selfie" to "connect" with the friend 100 miles away. Will the oceans have to flood our homes directly to finally have a concern for climate change?

The final roll of the dice has been played and the game is over. You look around and see all of one color engross the board. Luckily it is yours, thanks to that one "chance" card you were granted. You now have full control over what will come of this "game." American individuals have the capability to turn global warming around if we so choose. We could continue to allow someone else to "roll the dice" or take it upon ourselves to make a difference.

Chomsky, N. (February 9, 2011). How Climate Change Became a Liberal Hoax. United States: The Nation.

Macalister, T. (May 21, 2016). Green really is the new black as Big Oil gets a taste for renewables. Energy Industry, The Observer.

Ryor, J., & Tawney, L. (June 18, 2014). Shifting to Renewable Energy Can Save U.S. Consumers Money. World Resources Institute. Retrieved from http://www.wri.org/blog/2014/06/shifting-renewable-energy-can-save-us-consumers-money
Weart, S. (2012). "The Discovery of Global Warming [Excerpt]." Scientific America.

Retrieved from   https://www.scientificamerican.com/article/discovery-of-global-warming

Enviromental :A Yellow Plastic Duck


By Gerry Cryer

I guess you have no interest in my bathing habits but, I am sorry, you are just going to have to read a little before you get to the meat in today's sandwich.

I shower and never take a bath. It is a preference and nothing to do with saving water. I just prefer standing under a hot waterfall rather than sitting in a bath which is forever getting colder. And when Sasha reads this let me just say that sharing a hot tub is a whole different matter, and we can always share a shower. But she already knows that.

If I had a bath, just like the mighty Bertie, I would definitely float a yellow plastic duck in it, but he has an excuse. He is just one year old. Actually, Bertie has more than a single plastic duck in his bath. He has a whole flotilla of floating toys for distraction, while Lucinda washes him.

Perverse maybe, but these were my thoughts when I read this week's news.

We have always polluted our home, our planet, but only since the industrial revolution have we successfully polluted it faster than the planet can cope and regenerate.

Did you know it rains more at weekends? That seems strange because a seven-day week is a human construct, yet it does rain more at weekends. It is because our work patterns change once every five days. We don't commute, and factories shut down. At weekends, we shop and laze around our homes.

Our behaviour changes the weather. We impact our world.

Now, there is something far more serious than last year's giant fat ball blocking up the London sewers. It was all over the news, but this extract is taken from CNet.

A team of scientists from The Ocean Cleanup Foundation, six universities and an aerial sensor company worked together on the ambitious study. They published the startling results Thursday in the journal Scientific Reports.

The Great Pacific Garbage Patch is the name given to an area of the Pacific Ocean between California and Hawaii where plastics of all kinds have been accumulating into one big watery junk pile. It contains everything from plastic buckets to discarded fishing nets. A new study shows the patch is bigger than previously thought and is also growing at an astounding rate.

It is now three times the size of France.

The problems with plastic have been growing and last year David Attenborough presented Blue Planet 2 to an unbelieving British audience highlighting the scale of the problem, and they listened. Causes have been espoused and after plastic shopping bags, the focus is now on those takeaway plastic cups from the likes of Costa and Starbucks but, while that is worthy it attacks the tip of the problem and is not a solution to the Great Pacific Garbage Patch.

That requires far more extensive change.

Can I live without plastic? I can forgo take away coffee cups, but I have just had a look around the house to see how much plastic I use. Look in your fridge. Everything is wrapped in plastic. My toothbrush is plastic, the toothpaste is stored in plastic, my shampoo is in a plastic bottle etc, etc, etc. The answer to my hypothetical questions is, no.

Then another theoretical question. What would happen if I had to store all my own plastic waste and keep it for my lifetime? The probability is that I would be sleeping in the garden next to a house full of rubbish.

I am no eco-warrior, but I do try and sort the household waste, but I have little understanding of what happens to it. I am happy to put it into the right bin and watch the dustbin men take it away once a week. When I throw out old clothes I don't think about the landfills forever growing. When I dispose of plastic I assume that it doesn't get thrown into the sea.

I hope someone, if not me, is being responsible.

I hold up my hand and admit that my generation is the worst of the sinners and it is inappropriate for me to now shout foul and then ask everyone else to clean up my mess. But, like it or not that is exactly where we are, and we need to do something quickly. Our planet's natural ability to regenerate and provide a climate that allows human life to exist is dependent on the oceans and is being tested to the limits.

After killing ourselves in pointless wars, polluting everywhere we go is possibly our second greatest natural ability. If we are so clever then we need to change and recognise our failings, otherwise, there may be no long-term future.

Imagine Bertie's bath time fleet so large that he is crowded out of his own bath. Imagine that there was no room for him. That could be our future.

A selection of personal thoughts from Gerry Cryer which are also published on the Brovary website http://www.Brovary.co.uk

News :FAQS About Recycling Precious Metals


By Sarahbeth Kluzinski

It is said that more than one hundred million years ago, during the formation of the Earth, iron sank deep within the center of the planet to create Earth's core. This core, primarily made from iron, took most of Earth's high value alloys with it, like gold, silver, platinum, zirconium, palladium, and more. There is predicted to be enough precious metal in the planet's core to cover the entire surface of Earth in a 13-foot deep layer. That's a lot of metal! Unfortunately, there are a limited amount of precious and valuable metals found on Earth, today, making it critical to recycle them every chance we get.

Continue reading to review some frequently asked questions about recycling precious metals, and perhaps be motivated to jump on board with this important environmental initiative!

What are Precious Metals?

Precious metals are rare, naturally occurring, and retain high economic value. They are mostly used for currency, jewelry, and industrial applications. Common types include gold, silver, platinum, palladium, titanium, chromium, zirconium, tungsten, cobalt, rhodium, indium, rhenium, osmium, iridium, and ruthenium.

Can All Precious Metals Be Recycled?

Yes; all metal can be recycled, including noble, precious, ferrous, and non-ferrous alloys. Not only can you recycle these metals to be repurposed, you can also make money from the entire process. Many scrap metal buyers pay cash on the spot for any metals and alloys. They even accept junk that contains metal, regardless of age or condition.

What are the Current Metal Prices for Common Precious Metals?

Right now, the London Fix values report that Gold is around $1,328.30, Silver is around $16.66, Platinum is around $927.00, Palladium is around $962.00, and Rhodium is around $1,900. These values change virtually every day, as they are easily influenced by numerous worldwide factors.

What Can I Find Titanium to Recycle?

Titanium can be found in all sorts of places, even just around your house. Items like dental implants, jewelry, eyewear, watches, and electronic protective cases are common items made with titanium. Other common items include drill bits, wrenches, bolts, and other tools. It is also a common element in motorcycle parts, like brake components, exhausts, clutch levers, and even handlebars.

Is a Precious Metal Also a Noble Metal?

Noble metals include both precious and non-ferrous metals. Non-ferrous metals do not contain iron, so they are resistant to several elements and subsequent damage, including humidity, chemicals, oxidation, and more. Precious metals are naturally occurring and retain higher economic value. Noble metals are metals that are resistant to corrosion and oxidation in moist conditions, namely humidity.

Where Can I Recycle High Value Alloys?

It is simple to find a company or service that buys, recycles, refines, and sells high value alloys. Simply look to your local directories for a trusted and reputable metal recycling center in your city. It is important to find the company that can offer you the best and fairest return for your gold, silver, platinum, or other scrap metal you wish to recycle.

Call Zore's Recycling at 317-244-0700 to learn how to recycle scrap metal in Indianapolis, today. With more than 75 years in business, you can trust them for accurate and honest metal assessments, as well as, cash paid on the spot! Request a free estimate, today.

Business Online :SEO or PPC: Which Is the Best Strategy for Your Business?


By Vineet Kumar Singh

With the advent of the internet, more and more people are using search engines like Google to look for the products and services they need. Search engines have become an essential medium that influences the purchasing decision of the buyer. The chances of people finding your website through search engines are much better than landing there directly. Therefore, a strong presence in search engine results become crucial for the businesses.

Search engine optimization (SEO) and Pay per Click (PPC) are the two most important marketing strategies meant to drive the visitor to the website.

SEO is a combination of various strategies and techniques used to boost the number of visitors on a website by improving its ranking in the organic results of a search. A higher ranking in the search engines implies a higher number of visitors, higher conversion rates and higher revenue thereby. SEO includes techniques like keyword research, SEO auditing, on-site optimization, off-site optimization, competition analysis and evaluation of the results.

PPC is one the most popular form of search engine advertising. Google allows the advertisers to display their ads in the sponsored results section. The advertiser pays a fixed amount to the search engine when their ads are clicked. The click directs the visitor to the advertiser's website. So instead of earning the search visits organically, a business in a way purchases the visits to his site.

Both the methods aim to convince the users to visit and increase the traffic to your website.

Both the approaches have their merits and demerits, and before deciding on the better strategy for your business, you should consider following points:

The amount you want to spend on marketing should be taken into account. If you are working on a tight budget, then PPCs might not be a feasible option and add to your expenses. PPC allows benefits like:

The primary objective of any website is to drive traffic and increase conversion rates (CRs). And variables of the website have to be tested to work out on weaker points and improve CRs. PPCs can be used to buy the required traffic and reach the result quickly.
Search engine's algorithm changes every now and then. Sites optimized for one type of algorithm suffer when the algorithm changes and the new update is instantly required. But while paying for each click, you are immune to the changes in the algorithm.

Cost per click(CPC) is different for different keywords and phrases. Use 'Traffic Estimator' tool to find out the average cost for any keyword/phrase. Ensure the average cost of your specific keyword is not too high.
Analyze how strong the competition in your target market is? Make use of 'Google External keyword research tool' to estimate the competition level in your industry.

You may find that the authority websites mostly command your specific keywords. Displacing such sites to make a place for your website in the market is a quite complicated job. Instead, it makes more sense to use PPC services in this case.

It isn't necessary that only one of the two strategies has to be used. Both of them can be used in combination to have a powerful impact.

Vineet Kumar Sing is a website developer and also have a working knowledge of Digital Marketing. He has helped various clients with his expert Digital Marketing Services.

Religion :What Are The Illuminati Membership Requirements?


By Chima Tim

For those that believe in the Illuminati order and may just want to know some basic requirements before joining up, we will see how.

But first we need to talk about this group called the Illuminati, I'm not delving into whether it is real or fake, or whether they really do give riches or not. I'll try to present the facts and let you decide on your own.

What is this group?

The Illuminati is according to many conspiracy theorists is a secret cult that believes in dominating the world, not just that they want to control everything that happens in the world, according to them they are all over many areas of life including but not limited to politics, sports, entertainment and others. This is why they can afford to offer would be favored members untold riches.

But is this really the case?

The Fact: According to Wikipedia, the online encyclopedia, the Illuminati is a name given to several groups both real and fake, Wikipedia goes ahead to tell us the origin of the Illuminati, it said it started from Bavaria in Europe they were founded on 1 May 1776, their main objectives was to set people free from superstitions, religious influence in the area of public life and abuse of government power.

They were gradually becoming influential, trying to inspire and make the people do their bidding, eventually, the Bavarian king had to outlaw their activities, the King felt threatened so the king banned them.

Some say this made Illuminati go underground, they swore that they won't be humiliated ever again, so they set out to control the world by sponsoring people to be in a position of power. Whether this is true or not one thing is certain, the Illuminati successfully masterminded the French revolution which lasted from 1789 to 1799, which led to French adopting the republic form of governance over the old monarchy system.

With the success of the French revolution, the Illuminati tried it in various countries with different degrees of success.

Currently

Currently, the Illuminati is being looked at as the fastest means to gain money and power, many believe that many powerful politicians, Businessmen, entertainers especially music artist are part of the brotherhood.

Advantages of joining the Illuminati
There are advantages people say one will get if that person becomes a member, such as such

- Power

- Fame/Power

- Riches/money/properties

-Traveling

The above four things are what many people believe they will get when they join up. Enough money to spend, enough fame that one will be hailed as Michel Jackson, elected like Obama and excel in sports like C.Ronaldo.

When it comes to joining up, there are various ways someone can join up, according to conspiracy theorists. Some say you should allow the secret cult to come to you others say no, you should go to them. let me call people that say you should allow them to come to you group A, and people that say go to, them group B.

For the group that says you should allow Illuminati agents to come to you, they also say you should by your actions attract them to you. Such actions are

- Using their symbols: Making sure you use their symbols daily. this will really show that you are part of them.This requires you learn some of such symbols.

Engaging in activities they like: Such activities could be in form of moral and physical support to any cause you perceive to be from Illuminati. For instance, the Illuminati core principle is founded on the belief of changing the word order, so if you are a revolutionist, they are bound to like you.

This group of people says whatever you do, that will attract them do it, there is a catch you must not go extreme with whatever activities engage in. You also must not harm anybody physically.

The problem with the opinion of group A is that one may never know if he or she is doing all the things correctly, more importantly, one can never know whether they will notice and when exactly he or she will be accepted to a member. There is no sort feedback.

Enter group B, people that say you should go to them. They say before you can sick them out or their agents you have to prepare your mind by

Having a strong heart: Yes is needed a strong heart for you to cope, with their activities especially when it comes sacrifices.

- You must believe: After checking facts and the fiction you are still convinced that this is real then you can then go ahead and seek them out.

The problem is how does one really seek them out even if this is real? A Google search will throw up a bunch of ways to join up, this 'ways' usually requires money. So how does one avoid scammers and join for real? After digging online coupled with some research I found out that there are just a few information regarding how one can join the Illuminati. Whether they work I'm not sure.

To discourage people that believe in the Illuminati, here are the Top Consequences of joining

Human Resources :The Importance of Business Analyst Tools and Benefits of Hiring an IT Business Analyst


By Anu Tatavarthi

Do you want to know the importance of Business Analyst Tools? When it comes to workflow management, you need to use all the tools and processes that streamline and optimize the operations of your business. For instance, you need to utilize software systems that enable you to get improved productivity. These systems include content management systems, document management systems and business process management (BPM) tools.

Remember the best workflow management systems can be costly and challenging to implement. However, by seeking the services of an IT Business Analyst, your company will benefit from them, which means you will get the best returns on your investments. In this informative article, we'll look at five benefits of these tools.

1. Improved Accountability

The best Business Analyst Tools enable your company to experience improved productivity. Keep in mind many employees don't respond well to micromanagement, which means you need to use the latest tools to check their productivity. By using the best tools and software, you can know which tasks need to be done, the best team member to carry them out and the specific period the work should be completed.

When you know which tasks and goals need to be met, you won't need to intervene now and then, that's unless it's necessary. That improves the relations between the staff and management by removing personal opinions and considerations from any issue. Databases can store records of what occurred in the system, which gives the administration the ability to audit behavior if necessary.

2. Reduces the Need for Manual Labor

The best business analyst tools provide your team members with the chance to work on non-repetitive tasks. It means they can expand their skills, for example, by working on aspects that require more human input such as in the production process. The best work management tools ensure that work is done faster and without common human errors. Instead of using these tools to replace employees, you should use them to make the workplace more productive and exciting, which improves the firm's overall morale.

3. Better Communication

The best business analyst tools eliminate the need for paper chasing and use of telephones. That makes the office more efficient and greener, which in turn reduces the firm's turnover rates. Among the reasons for quitting jobs is poor or inadequate communication in offices. By using tracking software, you can provide employees with a better way of finding out what needs to be done right now and in the future. For you to ensure smooth day to day running of the business, you need to make sure your communication is honest and clear to employees.

4. Streamlines the Business Operation Processes

Workflow or business analyst tools enable you to have valuable insight in the day to day running of your business. For example, by using automation software, you can determine which tasks can be done simultaneously instead of being completed sequentially. You can know which steps are unnecessary; which means you will make informed choices and decisions. For example, you will know which employees perform specific tasks at their best, rather than who happens to be free at that particular time.

5. Faster Completion of Projects

The best business analyst tools enable you to shorten the duration of projects. For example, you can use them to reduce the period between starting a project and having it approved. As the management, you can set these tools to notify team members when the deadline is approaching or if they have missed it. The team leaders can let employees know of any new projects, changes in scheduling and guideline updates. Remember that in the long run, the time taken to determine these issues can prove to be a lot, meaning you need to use the latest tools to move on to new profitable projects.

What to Do

When switching over to using the best Business Analyst Tools, you may encounter several challenges. That means you should evaluate your office or business needs before deciding to make the switch. If you regularly meet your goals or surpass them, you may choose to leave it as it is. However, if you think you need a general overhaul of your operating systems and routines, you should consider moving your company to the next level.

Before implementing drastic changes, you should open up and consult with your team members about the impending changes. You should then consider hiring an expert IT Business Analyst to help in the process. Below we look at benefits of hiring them.

Benefits of Hiring an IT Business Analyst

One common question on online business forums is; what are the benefits of hiring an Information Technology (IT) Business Analyst? For some businesses, business analysts provide them with many benefits. However, others may not know these benefits, which mean they fail to get the many positive results that analysts bring to companies. In today's business environment, business analysis can be the glue that holds a company or business together.

What's The Role of a Business Analyst?

Breaks Down Work into Manageable and Small Bits

The primary function of an IT Business Analyst is to help make work more manageable by breaking it into smaller pieces. Developing and testing are also made simpler by business analysts. These professionals ensure all projects are on track by documenting their progress. That means the best returns on your investments.

Enhances Communication

IT Business Analysts ensures the communication lines are kept open, that's by filling any gaps in the case of breakdowns. They eliminate any confusion in the case of requirements, scope and testing by explaining the processes in a way that team members can understand. It means that the workplace efficiency is improved and tasks completed faster.

Provides Support

In the course of carrying out challenging tasks, the project managers may be overwhelmed by budgets, reports, schedules and other issues. Business analysts can step in and help by providing them with professional support to the team members, project managers and sponsors. The result will be improved returns and faster completion of projects.

Increases the Business Returns

Professional IT Business Analysts know how to increase the company's potential benefits and returns. For example, they know how to uncover or discover new business needs and ensure that your business priorities are focused on bringing the best value. Remember that they use the best Business Analyst Tools to arrive at their decisions.

What 2018 Holds For IT Business Analysts

As far as the role of Business Analysts is concerned, the year 2018 offers them new predictions. That's because new Business Analysts Tools provide them with more chances to improve the operating systems of companies.

These professionals will be tasked with many projects that include project and testing management. Many will offer their services on a specialist basis, for example, cost-benefit analysis, scoping and other project requirements.

For those with business analysis backgrounds, they will continue their migration towards critical and influential positions in different areas of the organization. The result may be a change in their titles, which may result in disagreement or confusion over their exact job description and responsibilities.

How to Hire the Best IT Business Analyst

• If you're asking yourself whether you need to hire a Business Analyst or a project manager, you need to consider the value that each of them brings to your organization or project. In some instances, the project manager may have vast expertise.

• On the other hand, the business analyst may have experience and knowledge in examining information and other facts, which means they can provide your company with the right questions and carry out thorough research.

• The primary factors for hiring an IT Business Analyst is that he or she can be able to break down information into several parts, document and workflows.

• You need to ensure the business analyst you're hiring has the best experience in the IT field which you need. It may seem like an obvious consideration, but you should remember that IT fields are different.

• Other qualities you should consider are their industry knowledge, problem-solving skills and effective documenting. They will ensure you get the best results. Remember that any professional should be self-directed and motivated.

• The business analyst should also have the best working skills and communication abilities. They will ensure that he or she works with your team to solve problems. Remember that it's only through effective communication with your team members that the professional will able to bring you the best results.

• When hiring them, make sure you have written agreements on how fast you should expect results, the processes involved and how much they will charge you. That will enable you to plan your budget estimates to ensure that no payment disputes occur during the work or after completion of the project. Compare quotes from different professionals before settling on the best one, who should have experience and provide you with competitive rates.

Conclusion

The best IT Business Analyst should be able to use the latest Business Analyst Tools to ensure that your business improves its efficiency and profits. Consider hiring those who use the most recent software and have experience in your particular field.

Anusha

7799713623 http://www.learntek.org/

Shopping :Difference Between Diamond and Aquamarine Gemstones


By Manoj Bohra

Do you have a sparkling jewelry piece and you are confused if the gemstone attached to it is an icy, faint aquamarine or a diamond? No doubt, it's often hard to tell the difference between aquamarine and diamond just by seeing them with a naked eye. However, there are factors that make both the dazzling gemstones differ from each other. Read this article and know about both the gemstones in detail.

How are Diamonds and Aquamarine Similar?

Everyone knows diamonds are a girl's best friend, and one of the most highly desired gemstones. It is popular for amazing clarity, and sparkling luster that captures everyone's attention. The same can be said for aquamarine, the glittering member of the beryl family. Like emerald (another member of beryl family) the light aquamarine gemstone is recognized for its excellent clarity and vitreous luster. Just like diamond, light aquamarine is particularly well-suited for brilliant cuts. In addition, the good hardness of aquamarine (7.5 to 8 on the Mohs scale) makes it an ideal choice for jewelry.

The Differences between Diamond and Aquamarine

There are various factors that make Diamond and aquamarine gemstones differ from each other. First of all, diamond is the April birthstone and aquamarine is the birthstone for the month of March. Secondly, if both the gems are evaluated from the 4C's grading system perspective, then:

Color: The best quality diamonds display a complete lack of color. They are ranked alphabetically, D through Z, with D being the purest of gemstones. However, the color of beryl family members like Espirito Santo aquamarine or Santa Maria aquamarine ranges from pale to light-blue, dark-blue, blue-green and green-blue. The value of this amazing gemstone increases with the increment in the saturation level of the color.

Cut: A cut determines the diamond's brilliance and sparkle. The most prevalent cut is the brilliant cut, a facet that brings the most fire in the stone. However, just like any other member of beryl family, aquamarine is best suited for rectangular or square-cut. It is also found in common shapes, such as round, oval, cushion and pear.

Clarity: In terms of clarity, diamond stands second to none. Diamonds are classified per the inclusions or impurities within a stone. The aquamarine is an eye-clean and transparent gemstone. However, it carries inclusions of long, hollow rods, a trademark of the beryl family.

Carat Weight: Diamonds are evaluated by the carat weight, whereas aquamarine being a colored gemstone is evaluated by clarity, color, purity and size. The colored stones vary with size to weight ratio.

Diamond and Aquamarine Jewelry

Aquamarine gemstone jewelry offers a fresh and soothing appearance, and when paired with dazzling diamonds, the result is absolutely magnificent. The combination of blue aquamarine and white diamonds to embellish a center stone can be an impressive idea for a ring, as well as a pendant. For an affordable option, one can select the March birthstone as the primary stone for an engagement ring, captured in a halo of small diamonds. No doubt, diamond and aquamarine jewelry offers an affordable and attractive option for the jewelry lovers to cherish forever.

Are you looking for dazzling birthstone jewelry for your March born friend or special someone? If yes, then browse through the widest range of   aquamarine gemstone stone jewelry and get a perfect piece, backed by the Lowest Price Guarantee.

Business Online :Brand Building With Quality Content


By Vineet Kumar Singh

Content is the most crucial element for a brand. It is a way to reach your target audience, drive traffic to your website, engage the visitor, increase conversion rates, enhance brand awareness and increase revenue.

Now, with the vast amount of content available on the internet, creating any content will not help you reach your goals. Your content needs to stand apart from the rest so that it attracts the attention of the potential customer. Therefore few qualities are a must in the content to aid your business growth and establish your brand in the market. Here are some attributes that are listed by companies providing content writing services.

Relevant

The content has to keep the target audience in mind. A well written and quality content that does not fulfill the needs and expectations of the users is not useful to them and cannot deliver results. Only the content that is valuable to the customer can influence his purchase decision.

High Quality

The content that provides information that is authentic, well researched, well written, interactive and well presented can engage the audience. The content also needs to be reliable and give value to the user. An exciting and engaging content not only encourages the visitor to stay longer on the website but also compels him to return. It is aligned with the objectives of the business.

Search Engine Optimized

Content that people are not able to find easily is practically of no use. Better optimized content increases the value of the content. It ranks higher in search engines and is therefore highly discoverable. All kind of content can be optimized by choosing the relevant topics and the right keywords. Optimized Content is readily available and consistent on various platforms and devices.

Marketing

Strategic marketing efforts are required to make people familiar with the brand. The platforms on which the content should be promoted and the budget required should be taken into account. The content that is highly shareable and linkeable encourages the audience to interact with it and share it with others. It moves fast on social media channels providing the required push to your brand building exercise.

Create a Niche

It is not only the information and usefulness of the content that makes it valuable. The type of audience also defines the brand. The content that can create an identity with the users sells well in the market even if the actual product doesn't reflect those values. For example - Apple can build a 'creative and unique' image in the minds of the users and is in high demand among that category of customers.

Analyze Results

Compare the content with your competitors and analyze the performance. Evaluate where the content fell short and is not able to achieve the desired result. Evaluate the performance regularly and work on new improved strategies accordingly.

Conclusion

Showcase your content in different ways. Regularly create new blogs, articles, images, and videos etc. That talk about your products/services in an interesting and creative ways. Interact with the potential clients through queries, mails and feedback and keep the discussions about the brand alive. This enables to build trust and establish a name among potential customers. If you are struggling with developing quality content, then you must hire a content writing agency who can cater all your needs of unique and fresh material which will help in brand building.

Vineet Kumar Singh is writing content since he was in college. He strongly believes that Brand Building is possible with Quality and Unique content writing. His associated company, Content Holic is one of the best Content Writing Agency in India.

Self Improvement :Trust: Do Some People's Childhoods Make It Hard For Them To Trust?


By Oliver JR Cooper

If someone was to take action there is no guarantee that everything would go to plan; in fact, everything could go wrong. This is why a certain amount of trust will be needed for them to take the first step.

Without this, it would be a challenge for them to take action. They might not do anything, which could stop this area of their life from changing, and this could be how they are when it comes to other areas of their life.

Faith

So, when someone is generally able to take action, it is likely to show that they believe that everything will work out. And if there are problems, they may believe that they will be able to handle whatever happens.

One is then not going to believe that the world is against them or that it is not safe for them to be here, for instance. It is through having trust in themselves and the world that they will be able to take action without knowing exactly what the outcome will be.

Freedom

Ultimately, being this will allow them to live life as a free human being; a human being who can listen to their own needs, feelings and inner calling, and then act upon these aspects. Through listening and then acting upon them, it will also strengthen the connection they have with themselves and life.

When they take action and it doesn't go as expected, they will be able to learn from what happens and this can stop them from getting too caught up in what takes place. At the same time, the outcome they experience might end up being more even more beneficial to them.

Inner Peace

Their connection to themselves and life will also make it easier for them to settle down and not to get too caught up in what may or may not happen to them. This will stop them from wasting a lot of their energy worrying about things and being anxious about the future.

And as their mind won't be hyperactive and caught up in the future, it will be a lot easier for them to live in the present moment. One is not going to see themselves as being separate from life, they will see themselves as being part of it.

One Area

Being this way is going to make it easier for them to connect to other people and to have fulfilling relationships. They will be able to open their heart to the right people, allowing these people to connect to them.

Their relationships with others are then going to be far more meaningful than if they were to only share their mind and body. When someone does experience life in this way, their life is going to be very different to someone who finds it more or less impossible to trust.

A Different World

If they were to think about how the person above experiences life, they could feel extremely uncomfortable. Instead of letting go and trusting in life, their modus operandi is going to be to do what they can to be in control.

Letting this control go and trusting life to give them what they need is likely to be seen as something that would be very dangerous. Just thinking about this could fill them with fear and make them want to regain control.

Inner Model

It is then going to be clear that they are not going to believe that the universe or existence is benign; it will be seen as something that is out to harm them at any opportunity. As a result of this, it is not going to be a surprise that they find it so hard to let go.

What this can then mean is that they will be used to worrying about what will or won't happen in the future, making it incredibly difficult for them to live in the present moment. Listening to their needs, feelings and inner calling is going to be a challenge; they will be more concerned with stopping 'bad' things from taking place.

Relationships

If they are in a relationship with someone, they are unlikely to feel as though it is safe enough for them to open their heart. This is then going to be a very surface level relationship.

Conversely, they could be single and just have people in their life who they share their mind and body with. Then again, they could keep just about everyone at bay and live a very lonely existence.

A New Start

One way of looking at this would be to say that they need to let go and to trust, doing so will allow them to feel alive and to live a life that is deeply fulfilling. This may work or this approach might be too much for them to handle.

The alternative would be to look into why they find it so hard to let go and to trust. What could become clear through doing this is that this is what feels safe and, until this changes, they won't be able to change their behaviour.

Going Deeper

What this comes down to is that they will have trouble with being vulnerable and with being (as opposed to doing), and this will relate to their feminine aspect. The need to be in control will relate to their masculine aspect.

To understand why this might be, it is going to be a good idea to look into what happened during the beginning of their life. This may have been a time when it wasn't safe for them to just be and their needs might rarely, if ever, have been met.

Violated

These experiences would have caused them to believe that they would only survive if they were in control, with letting go and trusting being seen as a threat to their very existence. This is likely to be the result of being abused and/or neglected.

And, by not getting their needs met, they are going to believe that the universe or existence is not going to support them either. If they were to put what they believe into words, they could say that their caregiver/s was not there for them, so why would anyone or anything else be there for them.

Awareness

If one can relate to this, and they want to change their life, it might be a good idea for them to reach out for external support. This is something that can be provided by the assistance of a therapist or a healer.

Prolific writer, author, and coach, Oliver JR Cooper, hails from England. His insightful commentary and analysis covers all aspects of human transformation, including love, partnership, self-love, and inner awareness. With over one thousand seven hundred in-depth articles highlighting human psychology and behaviour, Oliver offers hope along with his sound advice.

To find out more go to - http://www.oliverjrcooper.co.uk/

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Nasib

Nasib Nasib Oliver Cadwell. Usia 25 tahun. Mengambil jurusan keuangan. 3 tahun pengalaman kerja. "Sempurna. Dialah yang kita butuhka...