4 Content Marketing Trends for Business Owners in 2017

As we approach 2017, it’s interesting to think about where we’re headed in the coming year when it comes to marketing our business.

All business owners want to stay on top of their game by being prepared for what’s ahead but in today’s fast-changing world, what does that look like?

Below are some content marketing trends you’ll want to prepare for when marketing your business in the coming year:

1) Incorporate More Social Media Graphics, Infographics, Visuals and Videos. Since your followers are 80 percent more likely to read your content if you use coloured visuals, this area needs to be built up more across your social media channels.

The popularity of visual content will only increase, so you must be prepared. Using Facebook live is still a hot commodity so be sure to dive into that opportunity too!

2) Build a Team. 60 percent of marketers in one survey said content creation was their biggest challenge last year.

To overcome this obstacle, get a team of people to help make content development and publishing easy. This includes having a good writer and social media specialist.

3) Tap Into Influencers. 90% of consumers trust peer recommendations where only 33% trust ads.

Consumers have begun to tune out traditional ads and increasingly connect to their social networks to guide their buying decisions. That’s why connecting with influencers is so important.

What is an influencer? "Influencers are people with significant networks (followers, readers, etc.) who can speak to a broad range of products and services with the ability to sway opinions in their favor." – Jess Estrada.

Identify influencers to reach out to in your industry. Follow them on social media and see where you can strike up a conversation.

4) Drive Content Marketing Leads into a Funnel. High value content is one thing, but if you don’t build in a strategy that continues building rapport with prospects in the right way, you are leaving money on the table.

Content Marketing is a highly effective way to segment your audience and send them targeted follow-ups and offers, instead of adding them to your main email list.

Creating an Effective Content Marketing Plan for 2017
One of the biggest mistakes I have seen businesses make is they jump into content marketing without a strategy. While trying to appeal to their target market, they slap together a couple of eBooks and free offerings and hope it will be enough to drive sales.

The first step to making content marketing really work for you is to have a solid, smart content marketing plan in place.

Make sure you outline the following essentials in your content marketing plan:

• Understand Who You Are Marketing to. Before starting any kind of marketing strategy, it’s vital you understand who your ideal target market is. There’s no point in investing your time and money into marketing when you don’t have a clear understanding of who you want to buy from you.

• A Comprehensive Review of Past Efforts. Review your past content marketing efforts and results from 2016. This helps you to see what was most effective, what wasn’t, and develop a plan to improve for next year.

• Set Goals and Benchmarks to Determine Future Campaign Success. Having a clear understanding of what you want to accomplish and what that will look like is important.

Do you want to develop awareness? Are you working to build brand loyalty? Are you educating prospects? Want to increase engagement with your tribe? Are you increasing sales and profitability?

• Develop Content Ideas that Align with Sales Goals. Here’s some example sales goals:

o Boost sales of Mega Fit Bootcamp by 25%.
o Get 50 new leads a month into our sales funnel.
o Create an eBook on Sales Tips for People Who Hate to Sell to drive leads to the funnel.

• Plan a Content Marketing Calendar with Dates and Deadlines. Create an editorial calendar that clearly lays out your dates and deadlines so you can easily prioritize your efforts. This eliminates the "what do I write" problem.

It also makes it much easier to work ahead on content and delegate to team members.

I hope you'd enjoyed these highlights, stats, and facts to help you prepare for content marketing in the coming year.

I'm curious: What changes do you plan to make to your social media strategy in 2017?



Susan Friesen is the founder of eVision Media, a boutique web development and Digital Marketing firm of over 15 years that specializes in designing, building and marketing professional, unique websites for entrepreneurs, businesses and organizations. Http://evisionmedia.ca


By: Susan Friesen 

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Fight Stress With Positive Thinking

In his famous book first published in the 1950s, Norman Vincent Peale shows us that "The Power of Positive Thinking" leads to a productive and happier life. He teaches us how to overcome obstacles and to replace negative thoughts with positive solutions. Even he could not have anticipated the full power of the idea. Sixty years later, we now know that positive thinking also leads to healthier life.

Our bodies produce different hormones depending on our emotional state. For example, when we are happy and at ease, our bodies release serotonin, dopamine and oxytocin. When we are stressed, anxious or angry, our bodies release cortisol. It is easy to see how a sustained attitude in one direction or the other will result in a very different chemical balance in our bodies.

Even if you start the day on an even keel, you trip over the dog on the way out the door and spill coffee on your shoes. This sets you up for a more stressful drive made more challenging by people who insist on cutting into your lane or preventing you from merging into theirs. When you arrive at work, you find the packages you thought you shipped out the previous evening are still lying on the table where you left them. At exactly 8:30 AM, an irate customer bangs on the door and curses at your for twenty minutes for shipping a damaged product. At this point, your cortisol levels have spiked, and they're set to stay that way for the rest of the day.

Sustained high cortisol levels can result in a compromised immune system and heart disease among other things. The body will often react to the chemical imbalance by revealing unexplained pains, such as lower back pain, or shoulder pain. When you're stressed and full of negative emotions and thoughts, you also take on symptoms of other people even if there is no underlying cause. You hear someone complaining about a fever or indigestion or lower back pain and suddenly you have it. These pains can serve as reminders to jolt us into an attitude adjustment.

The same idea applies to people who believe they are susceptible to illnesses. If you believe you get the flu or other virus making the rounds, you most probably will. Worrying about these things keeps your body chemistry imbalanced and with the weakened immune system, you are more likely to suffer an attack. The connection between our thoughts and our bodies is real and we experience the result of that thinking.

You have more control over the state of your body's chemistry that you may realize. You choose how you respond to each unexpected and undesired event. Think a little before reacting. In the grand scheme of things, the coffee spilled on your shoes, or the ill-mannered drivers on the freeway are just not that important. They are certainly not worth wasting your health on, and they are regular, routine events that occur every day. Count to ten slowly, take a deep breath and let it go.

Look at it in the big picture and stay calm. You'll arrive at work relaxed and ready to go and reserve the emotional reaction for when the important things happen. Choose a positive attitude, don't let the little things get under your skin and you're more likely to lead a healthier and longer life.

Patrick is a coach, speaker, and trainer to individuals and business leaders. He helps leaders to achieve success by clarifying their vision, strategic plans, leadership, change management, brand and marketing strategy. He helps individuals to remove self-limiting beliefs and fears that prevent them from acting on their goals and dreams. 615-261-8585 http://www.patrickgsmyth.com
 
  
 
 
 
 

How To Develop The Habit Of Following Through

Some people can accomplish anything they set their mind to. They define what they want, and they go for it. They are highly driven people who get most of what they want out of life. Then, there are those who seem to be drifting and never get anything accomplished. These people seem to have a difficult time following through and often don't get what they want.

People who struggle with following through may have a problem of getting bored too easily.

They may even reach a milestone or two, but then the thrill is gone, and they move onto something else. It's just the way they are. However, it can hold them back from being what they want or getting what they want out of life.

If you find yourself to be one that has difficulty following through, ask yourself why. You want to figure out what is holding you back from accomplishing your goals. If you truly have the passion, you may need to push harder than others who get things done easily. You may want to find others who can hold you accountable.

Be honest with yourself if you are like this.

If it is true, then you may want to think twice about starting your own business, even if that is something you've wanted to do. If you start one, you are going to be put in a situation where you need to get things done, and you will need to know what needs to be done in the first place. If you truly have a desire to own a business, consider partnering with someone who has the capability of following through.

There is nothing to feel bad about if you are faced with this situation.

It is who you are and is part of your personality. Just know that you need to compensate for it in some way. You can do that by getting help from others or if some technology can help, use it.

The internet has made it quite easy to obtain the help you need.

You can outsource many of the tasks that you may get bored with. This way, all you need to do is manage the outsource people. If you struggle with even this task, you could outsource that as well. There are plenty of people who can manage projects online. The great part about this is if one person doesn't work out as expected, you can easily find others who can step in.

By the way, Keye Wu is on a mission to transform 1 million guys into the most productive, masculine and purposeful men. If you REALLY do not know the 5 Little Known Ways To Double Your Productivity For Men yet, we need to fix that. Join hundreds of other men already using it right now FREE in my value-packed productivity blog here. Alternatively, check out one of my most popular flowstate video here.
 
 
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Freedom Equity Group Review - Should You Join ?

So if you're reading this Freedom Equity Group Review, chances are you're thinking about becoming a member and you're doing some research online. If that's the case, look no further. In this third party article, I'll give you all the essential details you need before joining. Now real quick... I do want to disclose that I am NOT a Freedom Equity Group member nor am I affiliated with them in any way. In fact, it really doesn't matter to me one way or another if you decide to join or not. This is important for you because you know at least you'll be getting an unbiased perspective of the company. With that said, let's get started...

First things first, let's talk about the company itself. In my opinion, having great products and a lucrative compensation plan comes second to having a solid company with a stable infrastructure that can handle future growth. The company was started in 2002 so it's not a start-up company which is good if you're looking for a company that's a little more stable. The management team is very experienced and their field leaders seem to be very professional. The company is based out of California and is partnered with some very reputable companies like Fidelity & Guaranty and National Western Life. My suggestion is if you're dead serious about joining and building a long-term business with them, take the time to visit their corporate office in Arroyo Grande. Sure you might be coming out-of-pocket for travel expenses, but if you're doing real due diligence it just makes sense to meet with people at the home office. Of course, if your goal is just to make a couple of bucks here and there, then you probably don't have to take the time to visit the home office. But if you're looking to build a long-term business that you can earn 6-figures (or multiple 6-figures) a year with, then it's worth it. Speaking from experience, I wish I had done this before joining some companies. It would have saved me a lot of time and frustration.

Freedom Equity Group's main product is Index Universal Life Insurance, or IUL. It's a form of permanent coverage, unlike Term Insurance which is coverage for only a set period of time. In addition to life insurance, IUL also provides a savings vehicle whereby you can accumulate and grow your money tax-free. And if that wasn't enough, the policies they sell also provide Living Benefits, which allows you to use your coverage without dying. Everyone needs to be educated about these essential financial services so you'll have a huge market to promote your product to should you decide to join.

As far as the compensation plan goes, it's pretty straight forward. Based on the earned position you have, you'll earn up to 93% of the annual premium of all your personal clients. For example, if you have a client that pays $250/month, you'll earn a percentage of the annual premium which is $3,000 in this example. Let's say you're a District Manager (which is the third position in the compensation plan), you'll earn 50% of the annual premium which would be $1,500. Not bad at all for one client. Keep in mind that you'll most likely get 75% of your commission up front and 25% of it later. And you'll get paid after the client is approved which may take 30-90 days depending on the underwriting process. That said, you're still earning a very healthy commission while providing essential financial services to people who need help.

If you decide to build and grow a team, you could also earn up to 63% overrides on sales made by reps in your team. Sound good? That's because it is... you can earn hundreds (and even thousands) of dollars when someone on your team completes a sale. The "drawback" (for lack of better term since it may not be a drawback at all depending on how you're looking at it) is that you need to recruit about 10 people to get 3 or 4 licensed, and about 1 of those will be active and producing. Of course, if you find a way to recruit licensed reps that are joining with a license already, then you could probably beat those numbers.

In addition to personal and override commissions, you'll also earn renewal income, Generational Overrides if you build other leaders and you could also qualify to make money on the whole company via Bonus Pools you could participate in. Overall there certainly is a lot of money you could make if you build your business a certain way and you're OK with how life insurance companies pay commissions.

So is Freedom Equity Group a good company. The short answer is YES. The company has been around and the management team is solid. Should you join? Only you could answer that. If you're looking for a more professional service to market and you like the idea of sitting down with people and helping them solve their financial problems, then FEG might be the company for you.

Here are my three suggestions before you join. One, take the time to study the company's system for building the business so you're in alignment with the company's culture. For example, if the company's entire culture revolves around home appointments, and you want to incorporate online webinars and conference calls, then there might be a clash. Two, find a sponsor and team that has a system you could leverage to build your business. For example, ask to see the document or training they have in place to get unlicensed people licensed. Do they even have a system? Or do they just leave the brand new rep to get licensed on their own? And last but certainly not least, I recommend using Attraction Marketing to generate a consistent flow of quality leads. Sure you could tap into your warm market, but just imagine how big your team can get if you had 20+ targeted leads hitting your inbox each and every day. If you could apply these three things, there's no telling how prosperous your FEG business can be.

Success with your business requires a working knowledge of personal branding and lead generation. Learn to build your Freedom Equity Group downline by being an Alpha Networker both offline and online.

Additional online training to help you Sponsor FEG Reps is available with Jaime Soriano at http://jaimesoriano.net
 
 
 
 

5 Remarkable Differences Between Right and Privilege

When I first received my driver's licence I loved to spin my wheels. Doing rollbacks and burnouts on a particular concrete pad in the industrial area of the town I lived in was a pet pastime for me and my friends. That was until the Police caught us. We were hauled off to the Station. In fear of being prosecuted, we responded well to the lecture given to us. What the policeman said that day has stuck with me ever since:

"Having a driver's licence is not a right, it's a privilege."

That concept has broad merit in every facet of life. There are far more privileges in life than there are rights.

Yet 'privilege' is a word that hasn't had a good following of late. We hear it in the context of 'white male privilege' and we associate it with bad things. But there is a vast difference between the noun - 'he belongs to a privileged class' - and the verb - 'she was given the privilege of partaking in... '

Here are five remarkable differences between a right and a privilege:

1. Rights cannot reasonably be withheld, but privileges can. Many things we think of as a right are actually a privilege. And yet, rights are withheld from people when there is abuse. Rights can be abused, but privileges that are withheld are never an abuse. Perhaps that which can be withheld, but isn't an abuse, is a privilege.

2. Privilege cannot be earned. It can only be received or bestowed as a gift. We shouldn't work for privileges based on earning them, as it's the wrong motive. Rights, neither, are earned; it's a bad and sad situation (abuse) where someone needs to earn a right. Being respected, for instance, is a right, not a privilege; we should never need to earn humane respect. When we make privilege into a right we end up in an entitlement culture. When we make a right into a privilege we end up acting inappropriately and propagate abuse.

3. Rights are inclusive, whereas privilege is exclusive. But it's inappropriate, and an abuse, when certain demographics of society are ascribed privilege and perquisites and other demographics are disadvantaged and dishonoured for who they are. Privileges ought to be universally attainable, and rights universally attributed.

4. We live better when we consider every bit of life a privilege. Then gratitude is the output and joy is all ours, no matter what we don't have. Life is not a right in the perfect sense of the word (i.e., we can't demand to never die), but there is a right to life. If we treat life more as a privilege than as a right, we enjoy life more.

5. Rights are about dignifying people, yet a special dignity is bestowed on the person receiving a privilege. But everyone is entitled to have their dignity respected, which is the cherished honour of being human, but privilege is some extra portion which, for the purposes of respect, should be accessible to everyone.
Privileges are discretionary but ought not to be enjoyed for who we are. Rights are non-discretionary and ought to be enjoyed by all.

Steve Wickham holds Degrees in Science, Divinity, and Counselling. Steve writes at: http://epitemnein-epitomic.blogspot.com.au/ and http://tribework.blogspot.com.au/
 
  
 
 
 

When Resurrection Means Belief

I've been criticised for being too soft and emotional, and I know women pastors who've been criticised for being too firm, too hard, and I wonder, where does this criticism come from. It actually doesn't matter where it comes from. But there is a perception that any and all of us are unbalanced. Of course, that's got to be true.

But it's not how God sees us, and isn't that an important distinction?

When we see ourselves lowly, others, at the very same time, are seeing something else; some people are seeing us as God sees us. We don't always find out. They don't always speak up. It's good when they do.
Then, we could just believe God, who thinks we're tremendous. Without doing anything as far as a good work is concerned, God sees us through the lens of His Son.

We could focus on the naysayers or we could focus on God's wonderful redemption in His Son, and on those genuine Christians (and others) who are for us.

We know the fact of Jesus' resurrection, don't we?

If we believe the Christ died on the cross and rose again in a manner of life that He has now promised to us, we have an obligation to live that life, now first and foremost, before it becomes an eternal reality.

Resurrection requires belief. We must believe Jesus was resurrected before we can partake. And we must believe His resurrection is available to us. There, in that belief place, is the power for resurrection. We make it happen, because it has already happened; Jesus, our Precedent.

We must believe before we can be resurrected. Our belief must mount up on the ride of faith to take us all the way to the resurrection circumstance in our situation.

That is, to access the infinite power of the Holy Spirit which resurrects our hope, we must believe God is able and will do it.

Steve Wickham holds Degrees in Science, Divinity, and Counselling. Steve writes at: http://epitemnein-epitomic.blogspot.com.au/ and http://tribework.blogspot.com.au/
 
  
 
 

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Furnace Installation Napa: Do You Actually Need a Professional?

Is it accurate to say that you are attempting to choose whether
to call an expert for a gas furnace installation or whether to
do this without anyone's help? This article will help you
decide. Before you settle on your ultimate choice, you have to
know some critical points about it.

The principal thing that you have to know is that furnace
installation Napa, like plumbing Napa county or plumbing Sonoma
county.

is not going to be simple for anybody who is not sufficiently
experienced. There are numerous things that can turn out badly
for any reason you don't realize what you are doing.

Why Do I Need a Professional?
The experts have been prepared to successfully install new
furnaces professionally. On the off chance that you truly need
to do the installation yourself, then be sure you first learn
extensively how to handle that. If not, this can put your family
in threat. A furnace which has not been appropriately installed
can lead to emittance of carbon monoxide, or other grave issues.
On the off chance that you need your family to be protected,
then calling the experts is the most intelligent move you can
make.

The risks involved in getting furnace installed yourself can be
unprecedentedly dangerous, especially if this is being done on a
gas furnace. No involvement with installing is risky for
anybody, so on the off chance that you truly need your furnace
to work effectively and keep your family sheltered, then
enlisting help is certainly brilliant.

It is fundamental that you comprehend that having your own
furnace installed will like Sonoma county plumbing or home
plumbing Napa mean having the right equipment and tools. This is
something that the experts have available to them in great
quality and status.

And if you think you also can get the required tools, well, be
ready to spend more to get the tools than you would have spent
to get your furnace installed. So, what do you think? Isn’t it
wise to let go of uncertainty, risk and the cost of tools for a
guaranteed involvement of a professional.

It might surprise you that in the long run, engaging the
professional installer is more likely to help you spare cash on
installation since they have everything effectively expected to
take care of business right.

Warning!

It is a known fact that gas is not something anyone wants to
mess with. You are either experienced to handle it or you are
putting yourself and your family into a risk. So, when it comes
to the installation of gas furnace, the best advice is for you
to get a professional.

It is basic that you consider these things before you choose
whether you will do the gas furnace installation yourself, or
whether you will enlist an expert. Take as much time as
necessary and make certain you settle on your choice
painstakingly, so you can guarantee your furnace is installed
accurately from the earliest starting point.

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By : Cory Frank

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What Is That Inner Yearning for More?

Do you sometimes struggle with being in the world? Do you feel like you're not of this world, that it seems to confront you at every turn, and yet you have to find a way to exist in it? Do you yearn for more, but you can't seem to find what you seek in the world? I often feel like I'm a stranger here ­- that I don't belong - and yet, I'm here. I have to find a way to be in this world, this world that feels too harsh, that often grates against the me that feels so sensitive, so tender, so not of this world.

Why do I feel like I don't belong? I shy from the competition, struggle, and strife that dominates the world. Whenever I can, I retreat from the hustle and bustle of a world that clamours for my attention and makes empty promises about products and experiences that it deems I should have... for what? To be popular? To have what everybody else has? To respond to the latest trend? To feel a sense of accomplishment? To attain outer measures of success? To find meaning? To matter?

For so long, I sought to quench my inner thirst within the outer world. I thought I had to look harder, longer, in different places with different people. It was only when I realized that what I sought existed within me and that I had been looking in the wrong places that I found solace and fulfilment beyond anything I had experienced fleetingly in my life. I realized that the outside world could not provide anything that would fulfill my inner yearning for more. The "more" that I sought could not be found in any "thing," any new thrill or experience, or indeed, any accomplishment. I might experience a brief feeling of euphoria or triumph, but the feeling never stayed. It never truly quenched my inner thirst for more. Rather, the feeling waned and I found myself looking to create another experience in which I could feel that "high" again. The feeling couldn't and wouldn't stay because it was based on the acquisition or accomplishment or experience of something external. The only way to feel it again was to look for the next best thing to acquire, attain, or experience, and it became clear that would be a never-ending cycle. Nothing that arose within the external world could truly answer my inner yearning for more because that call comes from my soul, my spirit, my true Self.

Do you feel an inner call? Do you feel a yearning deep within your soul? Are you paying attention? That inner call asks us to remember who we truly are, to take off the blinders that prevent us from seeing our true identities as spiritual beings. It asks us to look beyond the appearance that we are separate individuals because we inhabit bodies during this life experience. It asks us to realize that without the inner light that our spirits bring to our bodies, they are but empty shells. We are the life energy that we can feel pulsing within us - the wise, tranquil, loving presence in which we find ourselves - when we get still and focus inward.

That inner call reminds us to seek more than we can see and experience with the five senses of our physical bodies and to begin to open to deeper levels of meaning, interaction, and communion. That yearning calls to us and asks us to pay attention to what has lasting meaning, to what speaks to our inner truth. As our awareness opens to the truth of who we really are, the outer world loses its appeal. We begin to realize that we can't find the meaning that we seek in the empty promises of the egoic world because it exists outside of our true nature. Rather, the meaning that we seek can only be found within - in the still, quiet presence that is our soul. It is there that we experience the peace we have yearned for, the knowing that we have sensed, and the love and meaning that we have sought in the outer world. It is there that we find our truth.

In order to be in this world, I have to spend "soul time" every day. I have to get quiet and go within to the still presence that waits for me to return. I have to spend time in reflection and prayer so that I can stay grounded in a world that is founded on the belief that we are all separate, all in competition for scarce resources, all striving to get ahead and be successful. Isn't it all based on an inner yearning to find meaning, to matter, to be somebody? That meaning and knowing that we matter unconditionally can only be found from whence the call originated... on the inside. The source of the call tells us where to look, and as soon as we are willing to do that, we begin to find our way back home to the Divine, to God, our true Source and Home.

How do you find your "grounding" so that you can be in this world? How do you respond to your inner yearning for more? Please share in the comments box below so that we can connect as the spiritual family that we are. Namaste, my dears. I send you great love.

I invite you to visit my website at http://discoverlifebeyondmeasure.com to find posts about healing and spiritual growth. I look forward to connecting with you there. Namaste:) Linda
 
 
 
 

Online Lead Generation Basics for Small Business Owners

The web offers excellent opportunities for marketing and promotion, but the competition is fierce. How can you generate leads in such a competitive environment with little or no previous experience? Let's start with the basics first. Discover the 3 steps which you need to take and how to do this properly.

1. Content Is Key

The big question is how to attract visitors to your website and make them willing to seek further interaction with your business. You have most probably guessed to answer: high-quality content which is optimized for the search engines.

What kind of content? The content for lead generation should be designed to target prospective customers who are at the first two phases of the buying cycle and possibly in the third one. This means that your content should be focused on creating a necessity for your product (phase 1), on educating consumers about it (phase 2) and on helping them compare different options (phase 3).

What type of content is best? Articles and blog posts are still fundamental for online lead generation. However, you will also benefit from using high-quality video. Tests have shown that it can lead to an increase of over 30% in signups. Photos are important, especially if you are presenting a physical product.
Don't forget to use the social media for promoting your content. Cover the major ones, Facebook and Twitter, and ones which are popular with your target audience.

2. An Irresistible Offer

The goal is simple - to make them an offer they cannot refuse. There are various options, depending on the type of product or service which you offer. These include free gifts, access to valuable content, free trials and discounts.

Study your target market well to get a precise idea of what makes them click. You can also check what your competitors are doing and try to beat their offer. It pays off to use psychological triggers such as a limited time offer which helps you create a sense of urgency.

Devote a sufficient amount of time to creating your call to action. Use attractive keywords and make them big. Make sure that the CTA stands out among the rest of the content on your website.

3. Signup with No Hassle

Ask for less and you will get more. This is the rule of thumb to follow when creating signup forms for online lead generation. In most cases, a name and an email should be perfectly sufficient for the purposes of a small business. If you want more information, you can get it once you establish a more personal contact with the prospect. If the signup form is used for creating an account on your website, it is best to make the sign-in with an email and password. By eliminating the step necessary for creating a username, you will reduce the rate of abandonment even further.

Another essential thing is to avoid giving users multiple options when they are about to sign up. This can lead to confusion and will increase the risk of them leaving. Make things straightforward.
Generating leads online requires hard work and dedication. Get started now.
  
 
 
 
 

A Quality HVAC System is Essential for the Workplace

HVAC is a form that represents the terms, Ventilation and Air
Con. A HVAC system is one in all the comforts that square
measure taken with no consideration till it stops operating
properly. Usually unnoticed, these systems offer comfy air to
buildings of any size however square measure sometimes employed
in medium to giant workplace buildings and industrial buildings.
By examining the aspects of a HVAC system, you'll be able to
higher perceive however it works and why it's required.

Get the basics about HVAC systems so you can make an educated
decision. We review general heating and cooling principles to
help you understand your system before and after you make a
purchase. As always, feel free to contact your local Trane
Comfort Specialist if you have additional questions.

The first side during this sort of system is heating. The air is
heated by a chamber, boiler or setup so forced through the
building via ductwork or pipes and radiators. usually the
constituent (boiler, furnace, etc.) is housed during a
mechanical space that's isolated from work areas because it
tends to be a loud location. The heating side of this technique
is important to maintaining comfy temperatures throughout the
nice and cozy summer months. to boot, the utility supports the
remainder of the building by preventing frozen pipes and varied
alternative challenges that occur once a utility is
insufficient.

The next side during this sort of system is ventilation.
Ventilation is extremely vital in workplace buildings and
industrial areas, as stale air will have an effect on work
performance and also the overall health of the worker. You'll be
able to ventilate an area either automatically or naturally.
Mechanical ventilation uses force (like a fan) to maneuver air.
to boot, contemporary air is usually mixed with the inside air
to boost wetness and quality. Sometimes, this is often the best
thanks to scale back odors and wetness inside. Natural
ventilation is that the method of freshening the air while not
exploitation fans or alternative devices. Typically, this is
often a straightforward as gap windows to permit contemporary
air to flow into.

Air conditioning is that the final side during this sort of
system. In heat months, air con is important for each cooling
the air and removing wetness from the air. Adequate cooling is
important for keeping workers (and customers) comfy on heat
weather days. Once temperatures rise, giant buildings will
usually become excessively heat in a {very} very fast manner.
Whereas cool air is vital, reducing the wetness within the air
is simply as vital. Excess wetness isn't solely uncomfortable;
however, it will cause major issues with mildew and alternative
contaminants that thrive on heat wet.

When it involves businesses Health Fitness Articles, the
question is sometimes not "will we've got a HVAC system?"
however rather "what quite HVAC system can we have a tendency to
have?" Contacting a licensed skilled is that the best course of
action after you reach this stage in your business designing and
preparation.



About the Author: ABOUT THE AUTHOR If your home's heating system
is rattling, malfunctioning or has even stopped working
altogether, it may be time to contact a top-notch Dubai HVAC
professional. Get more information at http://www.emergykool.com/


 By : Karam AboulHoda

Article Source

Save Money On Ecigs

There are several ways to save money when you buy electronic cigarettes, most of which you really discover after becoming a customer. Companies offer as many incentives as possible in order to attract and keep clients. With the many brands and heavy competition going on out there, it is essential to provide these incentives.

Ecigs for Less

When you buy e-cigs one at a time and order single products online, they cost more than they will when you create a plan to save money. That is the way it works with almost any product. You buy in larger volumes and save money, whether that's cereal, cat food, or nuts and bolts for DIY projects.

No one expects a client to purchase 20 of a product she has never tried before, but once you know the brand and style of e cig you wish to use and e juices you like, order in bulk. Do this with coils for atomizer tanks, batteries, e liquids, and cartomizers.

Choose starter kits rather than assembling a kit of pieces you need one item at a time. These kits save you around 10% to 20% on the full cost of items. Bear in mind, though, that full price is an inflated value and far more than you really need to pay. A vendor actively promotes methods of reducing the overall cost to help you stick around and pay a cost-effective rate to vape.

Loyalty Points for Staying on Board


Be a part of the team for a long time, not only for the duration of a single order. Vape companies supply rewards and incentives like bonus points for reviews, referrals, and even birthdays. Use these to your advantage. Bonus points can be redeemed against the cost of a later order as soon as you have saved up enough. They are not the equivalent of money that can be cashed in (that's for affiliate marketers) but strictly for application against orders, like points earned at grocery stores. Redeem them at the e-commerce checkout or in the store if they provide that sort of function at the till.

Subscribe for E Juice

Become a member of an e juice subscription service. You could save up to 70% on bottles of what the industry considers top-shelf e liquids, some of them boutique labels made in very small quantities. In exchange, vapers submit to a bit of guess work. Consumers do not know exactly what will be in their box each month but they can specify which flavors not to include and indicate favorite types. Tell the curator you would not like mentholated or cereal vapes but are fond of candy, tobacco, and coffee. You still have a 50/50 chance of liking the flavors or not, which leaves you with a couple of choices. One is to sell unsuccessful e juices to friends; the other is to make an exchange with other subscribers in your circle. Subscriptions really can be good value for money and are a lot of fun too even when you do not save.

Stay Connected

Become part of a store or brand network and sign up for notices. Between email newsletters and social media posts, clients are sure to find out about flash sales and promotions either before the general public hears or without the rest of the world ever knowing. This increases your chances of winning a contest since the number of entries remains low and also provides exceptional savings opportunities you never realized existed before. Signing up for a subscription to a company newsletter usually entitles the customer to a discount on his first order too. Of all the promotions, this is one of the most common ones and frequently entices consumers to place a first order for themselves or for a friend as a gift.



https://www.ecassoc.org/electronic-cigarettes/

My name is Kait, I am an avid lover of many things. Drag racing, doggie mother, food lover, master crafter and more. I also love writing about many different topics. I do not have formal training, but a lot of knowledge and I love to grow and share!

 By: Katie Lotsberg

Article Source

Bringing Light Into Darkness (Now More Than Ever)

Many years ago, I worked for a small Church. One night I dreamed that I was outside the Church building in the dark, handing out fliers for our classes. Inside the Church, in the brightly lit staff room, was my co-worker, sitting on the floor with two students.

It pretty much sums up my role in life. I never get to be inside the place of light, I'm always outside telling people about it.

Lightbringers are her to bring Light, to carry the message that there is Light, which means we're always venturing into the darkness.

It happens in relationships, too. They get involved with someone and it's all hearts and flowers, then dark things come to the surface. It happens in jobs, they start working somewhere and corruption surfaces. Not because they found it, but their higher vibration shines light that makes darkness evident.

Someone emailed me the night of the US election, "where's my Parallel Universe now?" Because in my Meetups I talk about how we have infinite parallel universes and you can change your present experience at any time by stepping into one where things are unfolding in your favor. It's as simple as changing lanes on the freeway.

So I've been reflecting on why I'm in this universe, which appears really traumatic and sucky for the world, rather than one that's more fun and empowering for all.

Because I'm a frigging lightbringer and of course I end up in dark places.

My message to everyone is, not just that there is light, but that you ARE light. You *are* the greater light of Consciousness. There is more Consciousness in the world than every before. Our physical bodies are capable of holding a higher vibration now, we can be more embodied as Consciousness.

This is why it seems that there's greater darkness, because in actuality there's greater Light. It seems like darkness, unconsciousness, corruption, demagogues, fascists, and dictators are gaining power but those patterns are in the process of dissipating.

Yeah, really?? Or are we heading into another 1930's with the rise of Hitler, Stalin, Mussolini, and Tojo?
It seems that way, and the difference now is that there's greater Light. We, individually, are more empowered than ever before. And our ability to communicate with each other is better than ever before. Arab Spring was started by a Tunisian street vendor setting himself on fire, but it was spread by Twitter. Which lead to the collapse of long-standing dictatorships throughout the Middle East.

We may feel powerless, but we're not.

We may not all be Lightbringers, blazing trails in the darkness. Our life purpose for some of us may be anchors or stabilizers (creating a container for the new energy to come into form). There are many expressions of Consciousness in this world.

And we are each Light. As we stand in our Light, the world becomes brighter. Darkness disappears in full daylight.

Change can happen quickly nowadays. We can transform reality instantaneously. Let's do so now, and not wait to create an American Spring.

Now more than ever, your unique Light is needed on the planet. Be authentically yourself. Express your uniqueness into the world.

Your light joins our lights and collectively we accelerate the evolution of Consciousness. Try this for the next 7 days and see what happens!

©2016 Joan M. Newcomb, CPC
 
 
 
 

Things to Know About Services Offered by Kent Photo Booth and London Photo Booth

There was a time when it was not easy to take photographs.
Taking a photo, processing it and storing it was a complicated
task. With evolution of technology, today we have a lot of ways
to take instant photographs which make every moment of our life
memorable and it remains captured forever. Photo Booths are a
recent discovery over a few decades that have really caught the
attention of a lot of people. Here we talk about Photo Booths at
Kent and London. Photo Booths are great fun to record special
days with friends and family. With loads of props and fun
clothes, you can have an amazing time with everyone.

What are Photo Booths?

A Photo Booth is a type of machine, which enables you to take
photographs by inserting coins or other ways. It generally acts
as a vending machine where you can pose for photographs. These
can be again customized as you can use different types of
settings and props to make the photos look like you want them
to. They have become very popular for the past few years and
nowadays you can get them in any kind of function or parties you
want by contacting some companies. You can find these companies
in Kent and London, where you can assign them for different
occasions. Now, we take a look at the kind of services Kent
Photo Booths and London Photo Booths offer.

Services offered by these Photo Booths:

The companies offer different types of services according to
your preferences.

You can get the following:

• Bullet Photo Booth- It comes with different external colors
and you can select the interiors and the curtains if you want
to.

• LED Inflatable Photo Booth- This Photo Booth is white and it
allows you to select the type of color you want and take the
pictures in that light.

• Magic Mirror Photo booth- This is a new type of photo booth
which has a full mirror and you can take a full mirror selfie
using a touch screen.

So, you can get any kind of photo booth you want according to
the event you want to host.

Events these Companies Offer:

These companies offer professional photo Booth Hires throughout
Kent and London. They offer you fully equipped photo booths and
magic mirrors for all kind of evens including weddings, birthday
parties, reunions, prom nights and even corporate events. They
have full packages in which they offer booths as well as props
and costumes ensuring that your friends and relatives have a fun
time clicking selfies and photographs all throughout the events.

These companies have been offering Photo Booths at Kent and
London on hire. Planning an event takes a lot of time and
energy. These people make sure that you don’t have to think
twice regarding the fun element in the party. Photo Booths keep
your guests engaged and it’s a lot of fun at the same time.
These companies are very professional and as a result they have
received a very good feedback from all their customers. As a
result, these companies are developing pretty fast and photo
booths are becoming more common in every occasion whatsoever.
So, if you are thinking or planning of any party or wedding or
any event in the near future, you can surely install Photo
Booths and create memories that will last a lifetime.



About the Author: There are companies, which offer
http://myfunphotobooth.com/ Kent Photo Booth and
http://myfunphotobooth.com/product/photo-booth/ London Photo
Booth , which you can hire for different occasions. These are
fun to use and at the same time, creates magic. For further
details, you can visit their official website and get desirable
feedback.

By : Mvikram Kumar


Article Source

A Multi-Dollar Question To Instructors: Do You Know The Names of Your Students?

How do you feel when someone calls you by your name? Is it the feeling of love, care, and genuine interest or that of rejection, disdain, and repulsion? In truism, when someone addresses you with your name, the sentiments expressed in the former are experienced. However, when you are addressed with a mere title such as 'hey boy', 'hello girl', 'Mr. Man' and so forth, you feel that the person who addressed you is a distant person who hardly knows you and as such has an interest in your wellbeing. Indeed, instructors in educational institutions must endeavor to know the names of all the students in their tutelage. It is one of the essential ingredients that aids in oiling the wheels of the teaching and learning activities, assisting students to fully attain the expected learning outcomes. Also, being familiar and well versed in knowing the names of students is part of the classroom management skills that excellent instructors are expected to demonstrate.

Addressing a student by his/her name has an oasis of benefits. It aids in regulating and monitoring the behavioral patterns of students. This coincides with the popular maxim that says 'As a result of propagating the ideal of goodness, God has assigned everyone a name'. This is true, in that, when a student realizes that an instructor knows him/her by name, s/he refrains from engaging in any unwarranted act with the fear of being fished out. Thus, it helps in regulating the moral and academic progress of the student in a positive way. A contrary situation would result in students being passive in class while exhibiting bad traits with the view that s/he cannot be identified.

In addition, students feel loved when instructors address them by their names. It is an indicator to them that they are also important and cherished. As such, they would want to return the affection to the instructor by striving very hard to excel in the subjects taught. On the other hand, students tend to perform poorly in the subjects handled by instructors who hardly take interest in them, thus, even caring to know their identities.

Moreover, calling the names of students when teaching and learning activity is in season, serves as a bait to keep them engrossed in the class discussions. This makes students active agents in the class, benefitting greatly from the lesson taught. Weaving them as part of the overall cloth of instruction reveals the academic potentials of even the shy and quiet student so that the instructor can carefully harness and nurture them for the student to achieve his/her optimum in their academic work.

Some instructors are overburdened with the task of familiarizing themselves with the names of their students. Yet, this is not a very painstaking activity. Instructors must first engage in student introductions of their names at the very first time of meeting them. Also, s/he must tell students to mention their names anytime they are commenting in class. Other instructors have realized that it is equally worthwhile knowing the names of students when they frequently use their leisure hours in going through the class lists and addressing students always with their names. If these strategies are put into force, within the shortest possible time, the instructor will be abreast with the names of all the students in his/her class.

Instructors must make the knowing of the names of their students a priority and it should be a great concern to them because it directly affects the teaching and learning activities in the classroom, either positively or negatively affecting the makeup of students. Thus, if you are an instructor, I am humbly asking you 'do you know the names of your students?'

If you want interesting information on education, click the link below:
https://ezinearticles.com/expert/Dickson_Adom/2315408
 
 

How to Take a Solo-Entrepreneurship to the Next Level

5 Members Every Growing Business Needs on Their Team

Many businesses begin as a solo-entrepreneurship. With one person who has a vision, passion and skill that compels them embark on a journey so they can make a difference in the world and build a successful business along the way.

But the truth of the matter is, no one can build a successful, thriving business singlehandedly.

One person can’t possibly possess all of the skills needed to carry out day-to-day business and marketing operations. Not well anyway.

As solo-entrepreneurs build their business, it’s a natural progression to surround themselves with a support team in order to avoid becoming stagnant and making costly mistakes.

After all, they simply don’t know what they don’t know when it comes to charting new territory in the business world.

When I began building my team years ago, I started by hiring people who offset my weaknesses.

Being a generalist in the web development/online marketing field made that a bit tricky because there was a lot that I could do myself. But as technology evolved and I got busier, it became clear in order to expand my business, I needed to bring in qualified resources so I could provide more value to my clients.

We all have strengths and weaknesses and if we want our business to be successful, it’s important to have others on our team who are more capable at certain tasks than we are.

The challenge is to be honest enough to be able to admit where our skills fall short and where we could use help in offsetting them.

I had a conversation with a visionary client the other day after he realized his business was in a state of disarray due to him trying to manage it all himself (or hiring the wrong people for the wrong reasons to help him). He was asking who he needed on his team so he could better focus on what he was good at. So below is a resulting list of what I shared with him.

Here’s 5 essential team members and resources every solo business person needs when they are ready to grow to the next level:

1. Financial Person

Someone to take care of the bookkeeping, tax filings, payroll etc. This person doesn’t need to be on the payroll, just have someone available that you can outsource this work to so they can free up your valuable time and let them do what they do best.

2. Legal Representative

It’s always good to have access to legal advice, especially when it comes to creating contracts and even for debt collection.

3. Administrative Assistant

This type of person can end up being a hugely valuable resource on your team that will free up a ton of your time so you can focus on your business instead of all of the little details.

Here’s a brief list of what this type of assistant can help you with:

1. Calendar management. Have your assistant set up your appointments for you (or use an automated service like Acuity.)

2. Team or project management where they are responsible for ensuring delegated tasks are done accurately and on time.

3. Customer service liaison where they take care of all client questions and concerns.

4. Email management where they can manage your inbox for you and delegate to appropriate team members instead of you being the middleman.

5. Affiliate management. If your business includes selling online programs where affiliates and other partnerships are involved, an affiliate manager can keep everything organized and running smoothly.

Depending on your type of business, you can probably think of many other areas that an assistant could help you with including doing personal errands if they are local.

4. Social Media Manager

Let’s face it, social media is a big time drainer. But in today’s marketing world, it’s a necessity for every business to have a social media presence.

Even though you do not want to delegate all social media activities to others, a social media manager can help by creating and scheduling daily posts, being a customer service representative, posting news and updates, sharing blog articles, uploading YouTube videos and much more.

Qualified social media managers can also take on the marketing tasks of creating and fulfilling promotional campaigns including Facebook ads.

5. Website & Marketing Team

Notice I didn’t say a "website guy or gal" as in a single person. There are many different components that make up a website and it’s rare one single person can be really good at them all.

So having a website team as a resource will ensure all of the areas that are needed to create, manage and promote an effective website are in place such as:

• Website programming/development and maintenance
• Branding / Graphic Design
• Search Engine Optimization (SEO) and Search Engine Marketing (SEM) including Google Ad Words campaigns
• Marketing and Copywriting for writing and sending newsletters, marketing campaigns, blog articles and other promotional needs
• Video editing
• Audio editing and processing

Every business is different and these roles are the essentials for new entrepreneurs but can easily be added to depending on the industry you are in and the type of business you want to create.

It also doesn’t hurt to have a business mentor or coach to help guide you through all the different areas that you might not be thinking of too.

So if you are a solo-entrepreneur and are getting overwhelmed or too busy at trying to learn and do everything yourself, perhaps it’s time to consider the benefits of having someone on your team who can support further growth and sustainability for your business.

The first step is determining your weaknesses and finding suitable people to offset those.

The second step is to take action. And if you’re wanting a web and marketing team who will be your trustworthy champion every step of the way, consider eVision Media as that valuable resource you’ve been needing.

I’d love to hear from you: have you started to surround yourself with a team yet?

Susan Friesen is the founder of eVision Media, a boutique web development and Digital Marketing firm of over 15 years that specializes in designing, building and marketing professional, unique websites for entrepreneurs, businesses and organizations.

Visit www.ultimatewebsiteguide.ca and grab your FREE "Ultimate Guide to Improving Your Website's Profitability - 10 Critical Questions You Must Ask to Get Maximum Results".

By: Susan Friesen

Article Source

How to Find Best E-Learning & RTO Training Packages in Australia

Now-a-day, E-Learning is a hugely growing trend in the training
and learning industry. From schools, VET training, or learning a
new hobby, through to corporate sales training, or University
courses, e-learning in many formats is here to stay! Quite
simply, e-learning is electronic learning, and typically this
means using a computer to deliver part, or all of a course,
whether it's in a school, part of your mandatory business
training or a full distance learning course. A registered
training organisation (RTO), in Australia, is an organisation
providing Vocational Education and Training (VET) to students,
resulting in qualifications or statements of attainment that are
recognized and accepted by industry and other educational
institutions throughout Australia.

There are several benefits of Elearning resources & vocational
education training, whether you choose to use it on its own, or
to enhance your existing in house training, but not limited to;

" It's cost effective and saves time:

" Learning 24/7, anywhere:

" It makes tracking of course progress a breeze:

" It's discreet:

At Australia, many consulting companies are providing leading
edge services in the E-Learning space. A Company is acting as a
service provider and a leading Registered Training Organisation
(RTO) in Australia. Those companies can a globally recognized
E-Learning, Web strategy & Digital Media & Marketing Services
provider & Registered Training Organisation (RTO). Companies
provide leading edge e-learning, training and digital technology
solutions to different clients, ranging from small business and
associations to large global Blue Chip corporations. As a
contemporary boutique e-learning company based in Australia
executive brings extensive experience managing large & complex
organisations, and applying innovative entrepreneurial strategy
to a wide diversity of commercial, corporate enterprises and
organisations

You can find beat e-Learning, RTO packages and retail services
training resources in Australia through a variety of channels.
It's best to build up a shortlist of possible providers through
a combination of sources to give you a broader base to choose
from.

Recommendations: - Ask friends and business acquaintances.
You're more likely to get an honest assessment of a business'
strengths and weaknesses from someone who has used its services.

Directories: - If you're looking for best in E-Learning & RTO
Training, it's worth trying directories such as Yellow Pages and
so on.

Try the New Apps: - There are many new apps available in the
market that you can try in order to get info about the
E-Learning & RTO Training packages. These apps will also help
you find the reviews left by other customer.

Try to Find Using Google: - If you have an internet connection
available, then you can try finding the best E-Learning & retail
training resources in Australia. Though Google you can also get
the information about the packages as well as reviews on that.

Didasko Learning Resources is a leading developer and supplier
of world-class eLearning resources for the Vocational Education
and Training industry. Specialising in the Hospitality and
Retail sectors, and more recently partnering with Business and
Aged Care collaborators, our comprehensive resources for
training organisations, trainers and learners deliver superior
learning outcomes and improved operational effectiveness.

About the Author: Didasko Learning Resources is a leading
developer and supplier of world-class E Learning, RTO Training
Resources & VET Training Materials for the Australian Vocational
Training and Educations industry.  Visit here for more
information : http://www.didasko.com

By : Didasko Learning

Article Source

Bromo Tour and Travel Packages

Friends, all of us love to roam, travel, enjoy life; only if
life would permit us to do so. This is clear when William
Halitt; one of the greatest critics and essayists in the history
of the English language says;“I would like to spend my whole
life traveling, if I could borrow another life to spend at
home.” William Hazlitt.

Don’t you think friends that life without going to tour is like
life spent in the same old office with either boss or
subordinate? Only money, money & nothing else. Have you wondered
that in the craze to earn money, we have only converted
ourselves into beings worse than the animals? We too have the
same monotonic life like them. We never try to get any
difference between our historical past life & the future life
which we want to make a historical moment. Bromo Tour Packages

Have a change. That is all about changing you to from size zero
to size infinity. Really friends, no kidding. Have a change of
thought by changing the place where you live. Come to a land of
beauty.

The traveler sees what he sees, the tourist see what he has come
to see.” Rightly said by Gilbert Keith Chesterton. So friends,
have a vision, an objective to come & see the culture, the
geography, the nature of forests, vegetation, the new trees,
plants, people & the various types of plants & animals found
here. Bromo Travel Packages

If you have a craze to learn more, know more & visit more, you
will convert yourself into a very good tourist instead of being
a mere traveler. Never worry, we are here & will be here to
provide you all necessary services & our guideline. Never think
us to be someone different. We are very friendly with our
customers & clarify each part of their doubts. We solve all your
problems which you discuss with us with a great spirit of
hospitality. Only thing waiting is your holy foot, which will
give us an opportunity to be with you &, make all moments spent
with us, the life’s Golden moments. Never forget us. You & we
can be best friends, true friends. Don’t doubt our friendship.
Simply, work with us……

Friends, all of us love to roam, travel, enjoy life; only if
life would permit us to do so. This is clear when William
Halitt; one of the greatest critics and essayists in the history
of the English language says;“I would like to spend my whole
life traveling, if I could borrow another life to spend at
home.” William Hazlitt.

Don’t you think friends that life without going to tour is like
life spent in the same old office with either boss or
subordinate? Only money, money & nothing else. Have you wondered
that in the craze to earn money, we have only converted
ourselves into beings worse than the animals? We too have the
same monotonic life like them. We never try to get any
difference between our historical past life & the future life
which we want to make a historical moment. Bromo Tour Packages

Have a change. That is all about changing you to from size zero
to size infinity. Really friends, no kidding. Have a change of
thought by changing the place where you live. Come to a land of
beauty.

The traveler sees what he sees, the tourist see what he has come
to see.” Rightly said by Gilbert Keith Chesterton. So friends,
have a vision, an objective to come & see the culture, the
geography, the nature of forests, vegetation, the new trees,
plants, people & the various types of plants & animals found
here. Bromo Travel Packages

If you have a craze to learn more, know more & visit more, you
will convert yourself into a very good tourist instead of being
a mere traveler. Never worry, we are here & will be here to
provide you all necessary services & our guideline. Never think
us to be someone different. We are very friendly with our
customers & clarify each part of their doubts. We solve all your
problems which you discuss with us with a great spirit of
hospitality. Only thing waiting is your holy foot, which will
give us an opportunity to be with you &, make all moments spent
with us, the life’s Golden moments. Never forget us. You & we
can be best friends, true friends. Don’t doubt our friendship.
Simply, work with us……

About the Author: For more information about Bromo Tour and
Travel Packages just explore our website
http://www.dehatrans.com/

By :  Shubham Swain

Article Source

FIDIC contracts as extra impetus to develop the engineering in Kazakhstan

An interview with Director of KEREY Engineering Group Ltd.

In modern construction sector, the contracts made on the basis of FIDIC standards are actual and high-demand. The Republic of Kazakhstan is not an exception, Rakhimberdi Ibragimovich, please tell us what is FIDIC and by which principles are standards formed?

The reality of modern construction industry - there is a big number of concluded construction contracts based on international financial assistance and characterized by various aspects and conditions: sector profile, regional and geographical location, complexity and specific features of construction, conditions for financing and supply, etc. This, especially in the context of globalization and widespread internalization, requires the development of common standards of contract conditions. The aim is effective regulation of relationships between the participants of international investment construction activity, beginning from tender documentation to the acceptance certificate.

International Federation of Consulting Engineers – FIDIC created more than a century ago is just the most effective international structure, which over the last few decades is engaged in development and realization of typical contracts based on the unified conditions of international finance for the construction of various facilities – from residential buildings to infrastructure facilities and roads.

In my opinion, the growing demand for FIDIC contracts is due to their fair equation – the responsibility for risk is on that side which competence includes the control of risks, the responsibility during the making of appropriate decisions. Despite the fact that all typical forms of FIDIC have a completed appearance and create a certain system of relationships between participants of construction process, they are characterized by boundary flexibility – each form, reflecting the main requirements is easily changed when it is needed for sides of the contract. In addition, the long-standing best practice of usage of FIDIC contracts in different jurisdictions all around the world is another sufficient reason for the acceptance of these typical forms by the experts.

From what you have said can one conclude that there is another system for construction relationships, different from the traditional "customer-contractor"?

FIDIC significantly expands the boundaries of system for construction relationships. Unlike the traditional construction process characterized by the relationships between the customer-developer and the designer-builder, from territorial planning to almost commissioning of the facility, the typical forms of FIDIC are functional from the moment of thinking about business-idea by the investor. The contracts developed by the federation manage the relationships between the investor and profile engineers already at the stage of an assessment of potential technical, environmental, logistical, cost features, the forecast of future expenses, which will be reflected in the investment plan undoubtedly.

FIDIC contracts cover the engineers’ tasks consisting not only from construction and commissioning of facility, but also from provision to the investor of professional services for the formation of the most comprehensible variant of investments, which guarantee a payback of investments. In other words, the engineer is responsible not only for the construction with the completion at the stage of commissioning, but also for the certain period of operation – till the payback of investments and transfer to the stage of getting the profit.

Not less important – it is known that progressive introduction of innovative technologies and irreversible modernization of construction process make the process more universal and uniform that is equally realized in all countries. The essential difference is mainly in features of regulation process, which reflected in FIDIC contracts and not affects the main requirements of the document.

I would like you to pay attention that in FIDIC contracts it is specified that the main party in construction process is not the customer-developer but the investor. That is very important – In close cooperation with the civil engineer and engineer-consultant.

What does it mean?

You have to agree that for the investor it is difficult to be an expert in all aspects of construction and, in general, it is not required. In accordance with FIDIC contracts, all special engineering works can be and should be performed by the professionals and that is a requirement - the absolute standard and essential condition for the investment effectiveness. As we say in Kazakhstan - "Tog’ay soysada, qassap so’ysin"(Even little bird should be slaughter by the butcher). In the world, these services are known as engineering consulting or engineering, but the essence is same – a comprehensive engineering support of investment and construction process.

Today, the services of highly specialized engineer-consultants, as a rule, tailored to the interests of investors, are more and more used by the other entities involved in investment process, in particular – financial institutions. By now, the majority of them interact with engineering companies, which on their behalf, study and analyze the construction and investment proposal of investors for the engineering feasibility and guaranteed optimality.

It should also be noted that the consulting engineer, supporting the construction process in investor’s interests could be in the relationships with Construction Company a representative of the investor without becoming the party to the contract.

In internet, you can find the opinion of some experts-builders on "difficulty" of FIDIC contracts

I understand what you mean ... yes, FIDIC contracts have a significant number of specific cases, notes and reservations that externally, as you said make the contracts quite "difficult" to understand by the audience. In fact, it is logically justified, I would even say - noble, because these special cases reflect some historical facts, which were characterized by serious difficulties in implementation of projects, so the experts of FIDIC had considered it appropriate to mention them in order to avoid in future the similar problems in other projects.

I think that there is a significant reason for setting the organization of projects according to FIDIC requirements as the unconditional requirement by financial institutions as World Bank, European Bank for Reconstruction and Development, Asian and Islamic Development Banks, being the project donors in national road program of our country.

Nevertheless, the experts of our company believe that we should not adhere to categorical decisions and refuse old, gained experience. There are plenty of budget construction projects, especially in regions where the use of FIDIC contracts and associated practices, in technical terms, with low efficiency – the medium-sized facilities can be built by the traditional methods.

Rahimberdi Ibragimovich, KEREY Engineering Group is a young engineering company. What is your mission?

There are no longer highly specialized design institutes and research entities in developed countries. There are multi profile organizations in construction market that can perform all kinds of work and provide engineering support of investment process, as I said before – from the development of investment "ideas" to the stage of investment payback. Accordingly, one of the main tasks for our company is to participate actively in introduction of innovative principles and methods in Kazakhstan.

Once again, I would like to draw your attention: FIDIC contract, to the certain extent, it is a set of innovative and effective management practices in construction sphere, the appliance of which can provide the guaranteed impetus to the construction sector of the country. Life is like a running track - you can stay in sustainable state only by moving forward ... without denying, in this case, the existing experience and just enrich and expand it with new international knowledge.

We have very informative interview. Thank you, Rahimberdi Ibragimovich for such interesting thoughts. At the end, could you identify the most priority goals of your company for near future?

I must admit that despite the fact that we are active in the engineering services in the market of Kazakhstan, we are not sufficiently active in all regions of the republic. That is our perspective goal - to strengthen our position everywhere in our great country, as the supplier of highly qualified services for engineering, construction supervision and expertise. About the size of our preparatory works, you can know by going to our website www. kerey.info.

We wish You good luck and prosperity to Your company

Thank you.



Rahimberdi Ayatov KEREY Engineering Group Ltd. www.kerey.info

By: Rahimberdi Ayatov

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Foods That Are Anti Inflammatory - Some Good Examples

It is imperative for you to do everything possible to reduce inflammation. This should not be done simply because of pain experienced but also since inflammation is detrimental to your body. There are certain foods that are anti inflammatory in nature which if eaten can greatly reduce cases of inflammation. Foods present you with a more natural way of reducing the inflammation; therefore if you are searching for means and ways of alleviating your condition in a natural manner, you will find this article helpful. Below are foods that are anti inflammatory which will help the body fight inflammation in a natural way.

Spinach

Spinach has a high content of anti oxidative and anti inflammatory flavonoids plus carotenoids. It is also rich in vitamins, magnesium, iron, calcium, potassium and folate. When buying spinach, ensure it is grown using organic methods. The non-organic varieties are often sprayed with lots of chemicals and consequently you might be risking your health by filling your body with more toxins thereby increasing inflammation. The dark and leafy vegetables are preferable as they are superb for fighting inflammation. Therefore choose colored or dark vegetables.

Extra Virgin Olive Oil

This is an excellent choice since it is rich in oleic acid which has anti inflammatory capabilities. Olive oil additionally helps improve insulin function thus lowering blood sugar. Olive oil may not be a good alternative in case you are considering frying your food; however, when you are thinking of cooking healthier food options, then it is the best choice. Other oils tend to have a high content of unhealthy trans fats. Therefore, if you are keen on keeping inflammation at bay, you need to resort to olive oil.

Broccoli

Broccoli together with Brussels sprouts and cauliflower are also considered to be foods that are anti inflammatory while they improve your immune system as well. Moreover, the super vegetables contain sulforaphane. This is a phytonutrient which helps your liver function well while it increases the natural detoxification capabilities of the body. It is better to eat them when they are still raw. You could alternatively steam them in order to preserve their beneficial nutrients as these risk being broken down when cooking methods such as frying and boiling are applied.

Spices

If you are looking for a good spice that has anti inflammatory qualities, then turmeric is a good example. Adding a teaspoon to your food every day will prove beneficial. There are additional ways you could take it. For instance, you can put it in your soups, mix in sauces and salad dressings or you can even sprinkle it onto scrambled eggs. Ginger is yet another spice that is revered globally due to its anti inflammatory features. If you are looking for a more natural way of reducing your inflammation, then incorporate these spices into your diet.

Papaya

Papain, a protein digesting enzyme is found in the fruit papaya. Papain together with other nutrients like vitamin C and E help by reducing inflammation. Furthermore, it improves digestion. Therefore, if you love tropical fruits, then papaya will just be perfect as it is also counted among foods that are anti inflammatory.

As you can see, foods that are anti inflammatory are quite numerous. Start eating these foods and you will notice the difference in the way you feel afterwards. In case you are already eating some of them, you should consider increasing the amounts you eat. Your condition will undoubtedly become better if you resort to foods that are anti inflammatory.


My name is Josef Bichler. I have a passion for wellness and showing others how to live healthy lives. I have corrected my own health problems with the use of alternatives only and helping others to achieve their health objectives through lifestyle changes, detoxifying their body and through understanding the benefits of eating healthy. For more ongoing health information subscribe to my free weekly newsletter at www.healthythenaturalway.com

 By: Josef Bichler

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